In a new study, 186 four-year-old kids were given regular carrots and, on other lunch days, they were given the same vegetables renamed X-ray Vision Carrots. On the latter days, they ate nearly twice as many.
The study suggests the influence of these names might persist. Children continued to eat about 50 percent more carrots even on the days when they were no longer labeled as anything special.
The research, funded by the Robert Wood Johnson Foundation, was presented at the annual meeting of the School Nutrition Association in Washington, D.C..
“Cool names can make for cool foods,” said the lead author Brian Wansink of Cornell University. “Whether it be ‘power peas’ or ‘dinosaur broccoli trees’, giving a food a fun name makes kids think it will be more fun to eat. And it seems to keep working — even the next day,” Wansink said.
Similar results have been found with adults. A restaurant study showed that when the Seafood Filet was changed to Romantic Hawaii, sales increased 28 percent and taste rating increased by 12 percent. “Same food, but different expectations, and a different experience,” said Wansink, author of “Mindless Eating: Why We Eat More Than We Think.”
The study was conducted in pre-schools, but the researchers believe the same naming tricks can work with children at home.
“I’ve been using this with my kids,” said researcher Collin Payne, “Whatever sparks(激发) their imagination seems to spark their appetite.”
Those four-year-old kids ate ________ when the carrots were renamed X-ray Vision Carrots.
A.twice more carrots | B.nearly double carrots |
C.about 50 percent more carrots | D.as m![]() |
According to the passage, _______ make(s) kids think it will be more fun to eat.
A.power peas | B.dinosaur broccoli trees |
C.fun names of food | D.cool foods |
The restaurant study didn’t show that ________.
A.sales increased 28 percent when the name Romantic Hawaii was taken |
B.taste rating increased by 12 percent after the Seafood Filet was renamed |
C.same food would let people have a different experience with different names |
D.the researchers got similar results when they work with children at home |
The purpose of the passage is to tell us ________.
A.people prefer food with cool names |
B.how to name the food which kids eat |
C.how to help kids eat in a healthy way |
D.kids often imagine when they eat food |
Transformers: Dark of the Moon
Theatrical Release Date: July 1, 2011
Studio: Paramount Pictures
Director: Michael Bay
Genre(类型): Action︱Adventure︱Sequel︱ Sci-Fi︱ 3D
The Autobots, led by Optimus Prime, are back in action, taking on the evil Deceptions. The Autobots and Deceptions become involved in a dangerous space race. The Autobots learn of a Cybertronian spacecraft on the Moon and must race against the Deceptions to find its secrets, which could turn the tide in the Transformers’ final battle. Shockwave, a longtime “Transformers” character, rules Cybertron while the Autobots and Deceptions battle it out on Earth.
Harry Potter and the Deathly Hallows: Part II
Theatrical Release Date: July 15, 2011
Studio: Warner Bros. Pictures
Director: David Yates
Genre: Action︱Adventure︱Sequel︱Fantasy︱3D
In part II, the battle between the good and evil forces of the Wizarding world evolves into an all-out war. This final adventure continues Harry, Ron, and Hermione’s attempt to find and destroy Voldemort’s remaining Horcruxes. Harry Potter is called upon to make the ultimate sacrifice to bring an end to his nemesis.
Winnie the Pooh
Theatrical Release Date: July 15, 2011
Studio: Walt Disney Pictures
Director: Don Hall, Stephen J. Anderson
Genre: Sequel︱Family Animation
Winnie the Pooh is a 2011 American traditionally animated feature film produced by Walt Disney Animation Studios. Based upon the characters of the children’s books Winnie-the-Pooh, The House at Pooh Corner by A. A. Milne and Return to the Hundred Acre Wood by David Benedictus, the film features two previously unadapted stories from the original books.
In the movie, Owl sends the whole gang to save Christopher Robin from an imaginary bad character, and it turns out to be a very busy day for Winnie the Pooh who simply set out to find some honey.Which of the following is not the genre of Transformers: Dark of the Moon?
A. Action. B. Sequel. C. 3D.D. Fantasy.According to the Movie Express above, Harry Potter and the Deathly Hallows: Part II is mainly about __________.
A.a journey of Harry, Ron, and Hermione |
B.high risks of the final adventure by Harry and his nemesis |
C.an all-out war between good and evil forces |
D.a fear of Lord Voldemort |
Who might be most interested in the Movie Express of Winnie the Pooh?
A.Would-be parents. | B.Families with children. |
C.Writers of children’s books. | D.Honey lovers. |
I remember the first time that I was extremely happy, I was about 8 years old when for the first time, there was a computer in the classroom. I remember that my teacher allowed each student to take turns to play various educational games on the computer. One day, I found the source code for one of these games. Without knowing or being taught any programming language, I was able to figure out some of the BASIC code. I just gave myself a limitless number of lives in the game, so I could continue playing it forever. This was also my first introduction to algebra, and I didn’t even know it at the time. This was a decisive moment in my life. I was quite excited because of what I was learning and what I was able to do. As a result, I was enthusiastic for the rest of my life about self-learning and computers, and I was quite happy doing them too.
I’ve noticed that people who are truly content with life are enthusiastic about what they do. This enthusiasm, along with good health, is the key to being happy. It also leads to self-confidence and content in life too. It may also lead to success, wealth and achievements.
Success , wealth or achievements can also bring some people happiness , yet I know plenty of rich people who are unhappy . I know many people with successful businesses that are not happy with what they are doing .I know people who continuously buy themselves new toys , such as cars , computers ,and televisions ,yet never seem content for too long .Please remember , happiness is the journey of life , not the destination.What can we know from Paragraph 1?
A.The author has a great talent for algebra. |
B.Creative thinking is necessary for every child. |
C.The BASIC code of the computer is not difficult. |
D.The author’s experience in his childhood changed his life. |
The author wants to tell us through the first paragraph that___________.
A.interest is the best teacher |
B.children are the hope of the future |
C.young people are fearless |
D.where there’s a will , there’s a way |
What is the secret of happiness in the author’s opinion?
A.Success and wealth. |
B.Gifts and self-confidence. |
C.Enthusiasm and good health. |
D.Knowledge and achievements. |
We can infer from the last paragraph that ___________.
A.rich people generally feel unhappy |
B.wealth can’t bring people any happiness |
C.one will feel unhappy once he has gained all the things he wants |
D.being enthusiastic about what you are doing is more important than wealth |
The nose is used in many popular expressions. Some people are able to lead other people by the nose. For example, if a wife leads her husband by the nose, she makes him do whatever she wants him to do. Some people are said to be hard-nosed. They will not change their opinions or positions on anything.
It is always helpful when people keep their nose out of other people’s business. They do not interfere (干涉). The opposite of this is someone who noses around all the time. Such people are interested in other people’s private matters. They’re considered nosy. Someone who keeps his nose to the grindstone (磨石) works very hard. This can help a worker keep his nose clean or stay out of trouble.
One unusual expression is that is no skin off my nose. This means that a situation doesn’t affect or concern me. We also say that sometimes a person cuts off his nose to spite his face. That is, he makes a situation bad for himself by doing something foolish because he is angry.
More problems can develop if a person looks down his nose at someone or something. The person acts as if something is unimportant or worthless. This person might also turn up his nose at something that he considers not good enough. This person thinks he is better than everyone else. He has his nose in the air.
In school, some students thumb their nose at their teacher. They refuse to obey orders or do any work. Maybe the students do not know the correct answers. My mother always told me when I was a student, “If you study hard, the answers should be right under your nose or easily seen.”If we say a wife leads her husband by the nose, we probably mean she _____.
A.loves her husband very much |
B.controls her husband’s actions |
C.gets on well with her husband |
D.does whatever her husband wants her to do |
Which of the following expressions could be used to tell someone to stay away from your private affairs?
A.Don’t keep your nose to the grindstone. |
B.Keep your nose out of my business. |
C.Please keep your nose clean. |
D.You are really hard-nosed. |
We can use the expression “has his/her nose in the air” to describe someone _____.
A.who is too proud of himself/herself |
B.who is very angry about something |
C.who often makes a situation bad |
D.who doesn’t care about anything |
If a student thumbs his/her nose at his/her teacher, the teacher would most probably feel _____.
A.happy | B.excited | C.angry | D.relaxed |
“I can’t concentrate.” “My mind wanders when I try to study.” Lack of concentration is one of the most common complaints heard at school.
We all have the ability to concentrate. Think of the times when you were attracted to a super novel or the times when you were playing your guitar or piano. But at other times your mind races from one thing to another. Here are some tips.
Rest from time to time. Remember to take short breaks. Lectures are usually 50 minutes long, and that’s about the length of time most people can direct their attention to one task. But that’s just an average. Your concentration time might be shorter (20-35 minutes) or longer (perhaps 90 minutes).When you take a break, you get more oxygen to your brain! When we sit for long periods, blood tends to be pooled in our lower body and legs. Get up and walk around the room for a couple of minutes. As a result, more oxygen is carried to the brain and you can concentrate better.
_______________If you study one subject for a long time, you may find it hard to concentrate. Many students improve their concentration by changing one subject to another every one to two hours. In this way you can pay more attention to something that’s different.
Reward yourself. Give yourself a reward when you’ve completed a task. The task might be small, such as staying with a difficult paper until you’ve finished. But giving yourself a reward can help you be more interested in doing other tasks.
Increase your activity level. Your concentration wanders more easily if you just read an article straight through. Instead, take the heading for each part and turn it into a question. For this part, that would be, “How can I increase my activity level while studying?” Then study that part to answer that question. Do this routinely. The questions give us a focus for each part and increase our involvement(参与).According to Paragraph 3, what’s the purpose of walking around?
A.To help us stay fit. |
B.To benefit our lower body. |
C.To provide the brain with more oxygen. |
D.To increase our concentration time to 90 minutes. |
What’s the best title for Paragraph 4?
A.Study for one hour each time. |
B.Do something difficult. |
C.Study in different ways. |
D.Change subjects. |
In the last paragraph, the writer suggests that______.
A.we just read the heading of some articles |
B.we do our best to read an article straight through |
C.we ask ourselves questions about what we are reading |
D.we ask other people questions about the article we are reading |
The writer wrote the passage to______.
A.encourage us to try to concentrate |
B.teach us how to concentrate while studying |
C.give us the reasons for a lack of concentration |
D.list the benefits we can get from concentration |
You might notice something new in the next few years as you watch Disney programs: Starting in 2015, there won’t be any candy, sugary cereal or fast-food commercials aimed at kids.
The Walt Disney Company has become the first major media company to ban ads for junk food on its TV channels, radio stations and websites. It hopes this will stop kids from making poor food choices.
First Lady Michelle Obama called it a “game changer” that is sure to send a message to the rest of the children’s entertainment industry. “Just a few years ago, if you had told me or any other mom or dad in America that our kids wouldn’t see a single ad for junk food while they watched their favorite cartoons on a major TV network, we wouldn't have believed you,” said the First Lady, who heads a campaign to help stop child obesity.
The ban would apply to Disney-owned ABC stations as well as Radio Disney and Disney-owned websites aimed at families with young children. In addition, Disney plans to make changes to its kids’ menus at theme parks and resorts(度假胜地). Fast-food options will be replaced with healthier choices, such as smoothies(果汁), apples, vegetables and yogurt.
In addition to candy bars and fast-food meals, other foods that don’t meet Disney’s nutritional standards will be banned from the company’s kid-targeted media. Any cereal with 10 grams or more of sugar per serving will be off the air. There will be no ads for full meals of more than 600 calories. Juices with high levels of sugar and foods with too much salt will also be pulled.
Leslie Goodman, Disney’s senior vice-president of Corporate Citizenship, said a company that wants to advertise will need to show that it offers a range of healthy options.
Disney isn’t the only one pushing away unhealthy foods. Last week, New York City Mayor Michael Bloomberg suggested a ban on drinks over 16 ounces sold in movie theaters, restaurants and convenience stores in the Big Apple. He says large, sugary drinks are partly to blame for obesity.What will the Walt Disney Company do from 2015?
A.Produce more and better cartoons for young kids. |
B.Stop broadcasting advertisements for junk food on TV. |
C.Help kids develop healthy lifestyle in the program. |
D.Provide healthier food for kids while they are watching programs. |
What Michelle Obama said suggests that while watching cartoons _________.
A.kids didn’t believe what the commercials said |
B.kids don’t enjoy eating candy, sugary cereal or junk food |
C.kids would see a lot of fast-food commercials on TV |
D.kids find pleasure in watching fast-food commercials |
The underlined phrase “be off the air” in Paragraph 5 probably means “________”.
A.not be broadcast | B.be in need |
C.become popular | D.be praised |
According to Michael Bloomberg, to fight child obesity, kids should ____________.
A.watch fewer cartoons | B.drink less sugary drinks |
C.not go to movie theaters | D.take more physical exercise |