You’re in a department store and you see a couple of attractive young women looking at a sweater. You listen to their conversation:
“I can’t believe 
it —a Lorenzo Bertolla! They are almost impossible to find. Isn’t it beautiful? And it’s a lot cheaper than the one Sara bought in Rome.”
They leave and you go ove
r to see this incredible sweater．It's nice and the price is right．You've never heard of Lorenzo Bertolla, but those girls looked really stylish．They must know．So, you buy it．You never realize that those young women are employees of an advertising agency．They are actually paid to go from store to store, talking loudly about Lorenzo BertoHa clothes.
Every day we notice what people are weari
ng, driving and eating．If the person looks cool, the product seems cool, too．This is the secret of undercover（暗中影响的） marketing．Companies from Ford to Nike are starting to use it.
Undercover marketing is important because it reaches people that don't pay attention to traditional advertising．This is particularly true of the MTV generation----consumers between the age of 18 and 34．It is a golden group．They have a lot of money to spend, but they don't trust ads.
So advertising agencies hire young actors to "perform" in bars an
d other places where young adults go．Some people might call this practice deceptive, but marketing executive Jonathan Ressler calls it creative．"Look at traditional advertising．Its effectiveness is decreasing."
However, one might ask what exactly is "real" about of young women pretending to be enthusiastic about a sweater? Adverting executives would say it's no less real than an ad．The difference is that you know an ad is trying to persuade you to buy something．You don' t know when a conversation you overhear is just a performance.The two attractive young women were talking so that they could ________.
| A．get the sweater at a lower price | B．be heard by people around |
| C．be admired by other shoppers | D．decide on buying the sweater |
Lorenzo Bertolla is __________．
| A．a very popular male singer | B．an advertising agency |
| C．a clothing company in Rome | D．the brand name of a sweater |
Which of the following can be inferred from the passage?
| A．The two girls are in fact employed by the Lorenzo Bertolla Company. |
| B．The MTV generation tend to be more easily influenced by ads. |
| C．Traditional advertising is becoming less effective because it's too direct. |
| D．Undercover marketing will surely be banned soon by the government. |
Which of the following would be the best title for t
he text?
| A．Two Attractive Shoppers | B．Lorenzo Bertolla Sweaters |
| C．Ways of Advertising | D．Undercover Marketing |
About twenty of us had been fortunate enough to receive invitations to a film-studio（影棚）to take part in a crowd-scene. Although our "act" would last only for a short time, we could see quite a number of interesting things.
We all stood at the far end of the studio as workmen prepared the scene, setting up trees at the edge of a winding path.Very soon, bright lights were turned on and the big movie-camera was
wheeled into position. The director shouted something to the camera operator and then went to speak to the two famous actors nearby. Since it was hot in the studio, it came as a surprise to us to see one of the actors put on a heavy overcoat and start walking along the path. A big fan began blowing tiny white feathers down on him, and soon the trees were covered in "snow". Two more fans were turned on, and a "strong wind" blew through the trees. The picture looked so real that it made us feel cold.
The next scene was a complete contrast(对比).The way it was filmed was quite unusual. Pictures taken on an island in the Pacific were shown on a glass screen. An actor and actress stood in front of the scene so that they looked as if they were at the water's edge on an island. By a simple trick like this, palm trees, sandy beaches, and blue, clear skies had been brought into the studio!
Since it was our turn next, we were left wondering what scene would be prepared for us. For a full three minutes in our lives we would be experiencing the excitement of being film ”Stars”!Who is the author?
| A．A cameraman. | B．A film director. |
| C．A crowd-scene actor | D．A workman for scene setting |
What made the author feel cold?
| A．The heavy snowfall. | B．The man-made scene. |
| C．The low temperature. | D．The film being shown. |
What would happen in the "three minutes" mentioned, in the last paragraph?
| A．A new scene would be filmed. |
| B．More stars would act in the film. |
| C．The author would leave the studio. |
| D．The next scene would be prepared. |
Honey from the African forest is not only a kind of natural sugar, it is also delicious.
Most people, and many animals, like eating it. However, the only way for them to get thathoney is to find a wild bees' nest and take the honey from it. Often, these nests are high up intrees, and it is difficult to find them. In parts of Africa, though, people and animals looking forhoney have a strange and unexpected helper - a little bird called a honey guide.
The honey guide does not actually like honey, but it does like the wax in the beehives (蜂房). The little bird cannot reach this wax, which is deep inside the bees' nest. So, when it finds a suitable nest, it looks for someone to help it. The honey guide gives a loud cry that attracts the attention of both passing animals and people. Once it has their attention, it flies through the forest, waiting from time to time for the curious animal or person as it leads them to the nest. When they finally arrive at the nest, the follower reaches in to get at the delicious honey as the bird patiently waits and watches. Some of the honey, and the wax, always falls to the ground, and this is when the honey guide takes its share.
Scientists do not know why the honey guide likes eating the wax, but it is very determined in its efforts to get it. The birds seem to be able to smell wax from a long distance away. They will quickly arrive whenever a beekeeper is taking honey from his beehives, and will even enter churches when beeswax candles are being lit.Why is it difficult to find a wild bees' nest?
| A．It's small in size. | B．It's hidden in trees. |
| C．It's covered with wax. | D．It's hard to recognize. |
What do the words "the follower" in Paragraph 2 refer to?
| A．A bee. | B．A bird. |
| C．A honey seeker. | D．A beekeeper. |
The honey guide is special in the way.
| A．it gets its food | B．it goes to church |
| C．it sings in the forest | D．it reaches into bees' nests |
What can be the best title for the text?
| A．Wild Bees | B．Wax and Honey |
| C．Beekeeping in Africa | D．Honey-Lover's Helper |
Are you looking for some new and exciting places to take your kids to? Try some of these places:
Visit art museums. They offer a variety of activities to excite your kids’ interest. Many offer workshops for making hand-made pieces, traveling exhibits, book signings (签名) by children’s favorite writers, and even musical performances and other arts.
Head to a natural history museum. This is where kids can discover the past from dinosaur models to rock collections and pictures of stars in the sky. Also, ask what kind of workshops and educational programs are prepared for kids and any special events that are coming up.
Go to a Youtheater. Look for one in your area offering plays for child and family visitors. Pre-show play shops are conducted by area artists and educators where kids can discover the secret about performing arts. Puppet (木偶) making and stage make-up are just a couple of the special offerings you might find.
Tryhands-on science. Visit one of the many hands-on science museums around the country. These science play-lands are great fun for kids and grown-ups alike. They’ll keep your child mentally and physically active the whole day through while pushing buttons, experimenting, and building. When everyone is tired, enjoy a fun family science show, commonly found in these museums.If a child is interested in the universe, he probably will visit
| A．a Youtheater | B．an art museum |
| C．a natural history museum | D．a hands-on science museum |
What can kids do at a Youtheater?
| A．Look at rock collections. | B．See dinosaur models. |
| C．Watch puppet making. | D．Give performances. |
What does "hands-on science" mean in the last paragraph?
| A．Science games designed by kids. |
| B．Learning science by doing things. |
| C．A show of kids' science work. |
| D．Reading science books. |
Where does this text probably come from?
| A．A science textbook. | B．A tourist map. |
| C．A museum guide. | D．A news report. |
为了激发大家学习英语的热情，学生会要组织一次英语讲座。假设你是学校的广播员，请根据下面的表格提示的内容，写一份英语广播稿，通知全校学生。
| 讲座主题 |
学习英语的重要性 |
| 主讲人 |
北京大学李博教授 |
| 时间 |
7月10日，星期四下午3：00 |
| 地点 |
学校报告厅 |
| 注意事项 |
散会后回教室就报告内容开展讨论,并制定出各自的英语学习计划。 |
注意：1. 词数100左右；
2. 要点齐全，符合英语口语特点；
There is no doubt that to study abroad gives you an excellent opportunity to learn things which are very helpful in your career building. Today, Canada has earned a good name in providing quality education and safe healthy environment for its students. That is why more than 130,000 international students enroll(注册) every year in famous Canadian universities. It is an ideal education destination and gives students a unique experience of education and its versatile (多样的) arts and culture. Canada spends a lot on education and is ranked the highest in G-8 countries.
To study in Canada is very cost effective. These universities are affordable compared to other universities in the world such as in the US, New Zealand and UK where cost of education and living is very high. According to a survey in 2006, “Canada offered the lowest tuition fees for foreign students compared to UK and Australia.”
The low rate of crimes and the peaceful safe environment of the country also attract lots of international students to Canadian universities. Canada has 92 universities and 175 community colleges and university degrees have three levels-Bachelor's, Master's and Doctoral.
A Bachelor's degree in Canada is for three or four years' full-time study depending upon the nature of the program you are doing. On the other hand, a Master's degree consists of two years of study. For a Doctoral program in Canadian university, you require a minimum of three to four or sometimes five years of research and study.
You can also find many diploma(学位证书) and certification (证明) programs in Canadian universities where the time is generally one year. Some of the Canadian universities are well-regarded worldwide and the degree and diploma obtained from these Canadian universities are recognized globally and promise bright future. After the completion of studies, a person could also find great job offers in Canada itself. International students require a work permit to work on campus.How long will you spend at least in total if you want to finish your Bachelor's, Master's and Doctoral degrees in Canada?
| A．7 years. | B．8 years. |
| C．9 years. | D．11 years. |
What advantages does Canada have to attract foreign students according to the passage?
①Quality education.②Safe environment.
③Versatile culture.④Bright job future.
⑤High scholarships.⑥Low tuition fees.
| A．①②③④⑥ | B．①②④⑤⑥ |
| C．①②③⑤⑥ | D．①③④⑤⑥ |
What's the author's attitude towards studying in Canada?
| A．Oppositive. | B．Doubtful. |
| C．Supportive. | D．Not mentioned. |
What's the best title for the passage?
| A．Canadian culture |
| B．The life in Canada |
| C．Study in Canada — a unique Experience |
| D．Benefits of studying Abroad |