No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.
Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions 
which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
Du
ring a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole of his car. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated, for they bought th
e biscuit from the student for $24,000..
. Why have advertisers made a close study of human weakness?
| A．They thought it was very interesting to do so. |
| B．They wanted to persuade the customers to buy their products. |
| C．They thought it was their duty. |
| D．They wanted to research how much people spend buying their products. |
.
. Why do advertisers offer free samples and other things to people?
| A．They use them to attract people’s attention. |
| B．Their advertisements have little effect on customers. |
| C．Different means are being used to cheat people. |
| D．They produce too many products that can’t be sold out. |
.
From the last paragraph, we know that the factory failed to expect _______.
| A．how many people would take an interest in the competition |
| B．how many ingredients are needed to bake a large biscuit |
| C．it was possible to bake a biscuit as large as the student’s |
| D．the payment wouldn’t be as high as $ 24,000 |
Many people have described television as a passive activity that is harmful to children's education. However, there are good and bad ways to watch television. Parents who are interested in exploiting television as a learning tool can actually turn time in front of TV into an educational chance.
Probably the most familiar educational way to use television is to simply watch educational programs. In particular, this means selecting channels and programs specially designed for educational purposes. Along with traditional educational shows for children on public broadcasting channels, cable television (有线电视) now offers kids and adults a wide variety of educational programs, with everything from nature shows to historical events in different countries. 
Captioning(字幕），such as "closed captioning" for hearing disabled viewers provides another way for parents to exploit the educational possibilities of television．One study showed that children who watched captioned TV got great improvement in their vocabulary and oral reading ability. In addition, parents can make any show a learning class by watching television together with children. By actively joining children in the programs that they are watching, parents can help with the development of such skills as predicting（预见）and summarizing. In order to develop predicting skills, parents and children could first refer to a program’s description in a viewing guide．After reading the program description and guessing what might happen in the program, parents and children could watch together to see which predictions were correct. And to practice summarizing, after watching a program, parents can turn off the TV and ask what the story was about. This kind of activity helps children develop thinking skills such as arranging events in an order and memorizing information．
Although there will still be plenty of times when children watch TV simply for passive enjoyment, parents can help make at least part of their children’s viewing time a more productive activity．Used intelligently by exploiting the learning chances available through various programs, television can play an instructive role in children’s education.
49. Which activity is NOT suggested in the passage？
A. Talking about TV shows. B. Watching captions on TV.
C . Enjoying films about nature. D. Watching shows for homework.
50．Which of the following statements is true according to the passage？
A. Parents can simply make any show a learning class for their children．
B. To make watching TV a more productive activity parents should include themselves in the producing process.
C. Most parents have changed their attitude to their kids’ watching TV and become positive to the problem.
D. In a way, it is how parents act that leads to whether watching TV may do good or not to their children.
51. We can infer from the last paragraph that．
A. not every minute when a child watches television must be educational
B. children should not use television for passive enjoyment
C. some children prefer reading to watching television
D. television offers more learning chances than school
52．Which of the following questions is the major one discussed in the passage? 
A. What makes television more interesting than books?
B. Why should schools put television into classrooms?
C. How can parents use television as a teaching tool？
D. Which program can actually make kids smarter?
B
|
| Tour Duration |
5.7 Hours |
The Grand Canyon Adventure Skywalk |
| Flight from Grand Canyon South Rim to Grand Canyon West |
1 Hour |
Experience a bird’s-eye view of the Grand Canyon as you make your way to Grand Canyon West. |
| Light Lunch at Guano Point at Grand Canyon West |
2 Hours |
You’ll be taken by bus to Guano Point with breathtaking views of the western part of the Grand Canyon where the Colorado River makes its way into Lake Mood. Every table for lunch has a view. |
| Walk on the World Famous Skywalk |
1.5 Hours |
Finally you’ll board your bus to Eagle Point, home of the Grand Canyon Skywalk. Now it is time for you to walk on air for 70 feet over the Grand Canyon. |
| Flight Back to Grand Canyon South Rim |
1.2 Hours |
After time on the Skywalk, you’ll return to the Grand Canyon West Airport and return to Grand Canyon South Rim in time for dinner and sunset. |
45. This advertisement is for __________.
A. Grand Canyon West B. Grand Canyon South
C. Grand Canyon D. the Skywalk
46. The package fee does NOT cover the cost of _______.
47. The Grand Canyon Skywalk Bridge is made of glass because ______.
A. it looks stranger B. it is cheaper to build
C. it looks more beautiful D. it gives you a better view48. According to the Tour Itinerary, the route is ______.
A. South Rim→Guano Point→West Airport→Eagle Point→West Airport→South Rim
B. South Rim→West Airport→Guano Point→Eagle Point→West Airport→South Rim
C. South Rim→West Airport→Eagle Point→Guano Point→West Airport→South Rim
D. South Rim→West Airport→Eagle Point→West Airport→Guano Point→South Rim
第二部分阅读理解（共两节，每小题2分，满分50分）
第一节阅读下列短文，从每题所给的四个选项（A、B、C和D）中，选出最佳选项，并在答题卡上将该项涂黑。（共20小题；每小题2分，满分40分）
This story is about a 92-year-old, short, well-behaved and proud lady. She is fully dressed each morning by eight, with her hair fashionably done and makeup perfectly applied, even though she is totally blind. She is moving to a nursing home today. Her husband of 70 years recently passed away, making the move necessary.
After many hours of waiting patiently in the hall of the nursing home, she moved to the elevator, I provided a visual description of her tiny room, including the eyelet(观察孔) sheets that had been hung on her window.“I love it,” she stated with the enthusiasm of an eight-year-old girl having just been presented with a new puppy.
“Mrs. Jones, you haven't seen the room yet. Just wait.” “That doesn't have anything to do with it,” she replied. “Happiness is something you decide on ahead of time. Whether I like my room or not doesn't depend on how the furniture is arranged, it's a decision I make every morning when I wake up.”
“I have a choice; I can spend the day in bed recounting(叙述) the difficulty I have with the parts of my body that no longer work, or get out of bed and be thankful for the ones that do. Each day is a gift, and as long as my eyes open I'll focus on the new day and all the happy memories I've stored away, just for this time in my life. Old age is like a bank account, you withdraw(收回) from what you've put in. So, my advice to you would be to deposit(储蓄) a lot of happiness in the bank account of memories. Thank you for your part in filling my memory bank. I am still depositing.”
41.Which is the direct reason for the lady's move to a nursing home? 
A. She is totally blind. B. She can not dress herself any more.
C. She is 92 years old. D. Her husband has passed away.
42. When I described the room in which the lady would live, she was .
A. disappointed B. angry C. happy D. sad
43. From the third paragraph we can infer that .
A. the lady's attitude towards life was positive
B. the lady wanted the furniture well arranged
C. the lady disliked the writer's description
D. the lady decided to get up early every day
44. The best title of the passage would be “ ”.
A. Life Is like a Bank Account B. Saving More Money for Your Life
C. Life Is Full of Sorrow and Happiness D. Coming Out from the Shadow of Life
（Xinhu）The Expo 2010 Shanghai China formally opened its door to the highly avid public this morning.
Top Chinese political advisor Jia Qinglin and International Exhibitions Bureau President Jean-Pierre Lafon activated（有活性的） the opening device together at a commencement（开始；开端） ceremony.
The Expo, carrying a theme of "Better City, Better Life", reflects the crystallization （结晶化）of wisdom about urban（城市的）construction and vision of a better future life, Jia, chairman of the National Committee of the Chinese People's Political Consultative Conference, said while addressing the ceremony.
BIE Secretary Teneral Vicente Gonzalea Loscertales said the Shanghai World Expo would be "the most splendid and unforgettable" and would help the world better understand the present, have a glimpse（一瞥；一看）into the future and strengthen cooperation between countries and organizations.
Visitors, from home and abroad, are thronging（成群；挤满） to the gates of the Expo site, waiting for security checks in long queues. Around 300,000 tickets have been sold or distributed（分发） for the opening day, organizers said.
The Expo is expected to attract 70 million visitors from China and abroad. The Expo site covers an area of 5.28 square kilometers along both sides of the Huangpu River, a tributary（支流）of the Yangtze River.
51. What is the theme of the EXPO 2010 Shanghai China?
A. Better City, Better Future.
B. Better City, Better World.
C. Better City, Better Life.
D. Better City, Better Future.
52. What does the underlined word “avid”in paragraph 1 probably mean?
A. active. B. brave. C. energetic. D. eager.
53. How many visitors is the Expo expected o attract from home and abroad?
A. 7000000. B. 70000000. C. 70000. D. 700000.
54. What is the best title for this passage?
A. Expo site opens to public.
B. Expo site covers an area of 5.28 square kilometers.
C. The Expo is wonderful.
D. The Expo is unforgettable.
55. According to the passage which of the following statements is NOT true?
A. The Expo reflects the crystallization of wisdom about urban construction
and vision of a better future life.
B. The Shanghai World Expo would be "the least splendid and unforgettable".
C. Expo site covers an area of 5.28 square kilometers.
D. Visitors, from home and abroad, are thronging to the gates.
Marie Sklodowska was the daughter of a Polish teacher. She was a very intelligent little girl; she could read when she was only four years old. Her father taught science at a school in Warsaw. Marie went to his school when she was fourteen years old. She was very interested in science and mathematics, and liked to help his father in his laboratory. She was a very good student and left school with a gold medal.
Marie wanted to be a scientist like her father. In 1891 her sister Bronya invited her to go to Paris. There she began to learn science and mathematics at the famous university of the Sorbonne. At first Marie could speak only a little French, but he worked hard and soon passed her examination. In Paris Marie met another scientist Pierre Curie, and in 1895 she married him.
In 1898 both the Curies decided to investigate the radioactive elements in pitchblende. The Austrians gave them a lot of pitchblende for their work, and the Curies began to experiment with it slowly and carefully. They worked hard for four years, and at last Marie obtained a very small piece of radioactive element—radium. It weighed only one tenth of a gramme, but it was pure radium and it shone with a wonderful light. The new element was valuable to science, but it was beautiful too.
46. Which of the following statements is true?
A. Marie left a gold medal because she was a good student.
B. Marie left school because she was a good student.
C. Marie received a gold medal because she was a good student
D. Marie left school because she wasn’t a good student.
47. Marie’s father ______ in Warsaw.
A. was an English teacher B. learned science at a school
C. was a science teacher D. taught Polish at a school
48. In 1891 Marie could ______.
A. speak only a little Polish
B. not speak French at all
C. speak only a little science
D. speak only a little French
49. In Paris Marie met ______.
A. another science B. another scientist
C. another scientific work D. scientific labs
50. The radium ______ one tenth of a gramme.
A. shone B. experimented C. obtained D. weighed