The Barbie doll first appeared at the toy fair in New York in 1959. Its creator was Ruth Handler, an American businesswoman. She and her husband Elliott along with Harold Matt Matson started the toy company Mattel. She based the design of the new doll on a German doll named Bild Lilli and named her after their daughter Barbara.
The first Barbie wore a black and white swimsuit and had her hair in a ponytail(马尾辫). She looked very grown-up. But any concerns that parents would not want to buy it for little girls were soon proved wrong.
Mattel sold 300,000 Barbie dolls in the first year at a pri
ce of three dollars. Today, a fifty-year-old Barbie in good condition might cost more than 27,000 dollars.
Barbie dolls have represented 50 different nationalities and are sold in 150 countries. Mattel says 90% of girls in the United States between the ages of three and ten own at least one Barbie doll. It says girls between the ages of three and six own an average of about 12.
Barbie also faced her share of critics. A well-known example was when women’s education groups objected to a talking Barbie doll that declared, among other things, “Math class is tough!” Mattel agreed to change it. Saudi Arabia has banned Barbie dolls. And a lawmaker in the American state of West Virginia would like to do the same. Last month, he proposed banning sales of Barbie and other dolls that influence girls to put too much importance on physical beauty.
Some people say Barbie is an unhealthy role model for young girls. Robin Gerber disagrees. She wrote a book about Barbie. She points out dolls like scientist Barbie and race car driver Barbie. She says people who criticize Barbie should tell girls the story of the businesswoman who created her. She says Ruth Handler wanted the dolls to help girls think about what they wanted to do with their lives.The first Barbie doll might not be popular among little girls because _______.
| A．her hairstyle was out of fashion |
| B．her appearance looked much too mature |
| C．her way of dressing was against the tradition |
| D．physical beauty wasn’t thought to be important |
From the passage we know that Mattel ________.
| A．is one of the world’s largest toy companies |
| B．is the director of an American toy company |
| C．was the woman who originally created Barbie |
| D．was a salesman who was good at selling Barbie dolls |
Barbie dolls are criticized partly because they make girls ________.
| A．pay too much attention to their physical beauty |
| B．neglect their schoolwork and inner beauty |
| C．prefer physical beauty to inner beauty |
| D．waste too much time and money on clothes |
It can be inferred from the last paragraph that in her book Robin Gerber ________.
| A．shows Barbie dolls have a negative influence on girls |
| B．praises a successful person who sells Barbie dolls |
| C．expresses her own favorable opinion about Barbie |
| D．argues for banning the sales of Barbie dolls |
Gallows humor（黑色幽默）seem like a mistake, or at least in poor taste. But psychologists say that gallows humor can be an important way to relieve stress. “Humor makes you feel in control and it can give you that feeling that everything is okay even when it's not,” says James M. Jones, a psychology professor at the University of Delaware.
Psychologists say that just because you're laughing doesn't mean you’re wasting time. Occasional teasing among colleagues, particularly if it revolves around things associated with the job, can boost creativity, departmental cohesiveness（凝聚力）and performance.
“There are a lot of stressors out there,” says Ed Dunkelblau, a psychologist with the Institute for Emotionally Intelligent Learning in Chicago. “But gallows humor is a way of making difficult things a little less difficult.”
This is true as long as the humor is used for the right purpose. The main point of it should be inspiring people --- not laughing at them. “Anything that would lift morale（士气）in terms of the company would be good humor,” says Thierry Guedj, a professor of business and psychology at Boston University. “Before you say or do anything, think about, ‘How is this helping my employees’ morale?’”
You want to give your employees and co-workers a sense of belonging, so don’t make observations that are aggressive. Most obviously, Dr Guedj says, don’t make comments about people’s physical appearance, or faith. If you have any doubt, it's appropriate, don't go through with it.
Or you can take aim at the one person you know won't be offended（冒犯）:Yourself. “If there's going to be a joke or story, it should be you,” Mr. Dunkelblau says. For example, if you're a marketing manager reviewing a failed campaign that you led, begin with a line like, “The guy who gave permission to this deal might just be looking for work next week.”
“People with the ability to laugh at themselves can give other people permission to laugh at themselves too,” Mr. Jones says. “And if you can laugh at yourself, you feel better about yourself.”According to the text, gallows humor has the following functions EXCEPT ________.
| A．improving performance |
| B．reducing pressure |
| C．leading to a big mistake |
| D．making people more creative |
What is Ed Dunkelblau’s attitude towards gallows humor?
| A．Negative. | B．Positive. | C．Uncertain. | D．Neutral. |
Which of the following would Dr. Guedj most probably agree with?
| A．Gallows humor allows people to laugh at others. |
| B．Gallows humor is the basic source of morale. |
| C．Anything that may lift morale can be called gallows humor. |
| D．Gallows humor may sometimes be used for the wrong purpose. |
When people use gallows humor, they should ________.
| A．show a sense of belonging |
| B．observe who is aggressive |
| C．try to avoid irritating others |
| D．doubt about the result of humors |
What can we infer from the text?
| A．Laughing at ourselves can help relieve the stress of others. |
| B．People tend to laugh at others rather than themselves. |
| C．People who laugh at themselves are hard to be friends with. |
| D．People can’t avoid offending others with gallows humor. |
I was reading these interesting stories behind a group of great logos in the world. Personally Nike is my favorite one – it’s so simple. And I liked the stories behind them, which made me forget all other things. McDonald’s, Apple, Mercedes Benz and Adidas own great logos as well, and they are among my favorites.
Nike
In the Greek myth, Nike is the goddess of victory and the source of inspiration for soldiers. This logo represents the wing in the famous statue of the Greek goddess. Nike’s logo was designed by Carolyn Davidson in 1971 for $ 35, and was registered as a trademark in 1995.
McDonald’s
The logo was designed in 1962 by Jim Schindler to resemble the archshaped(拱形的) signs on the side of the company’s then walk-up hamburger stand. Later on, the two golden arches were combined together to form the M. The McDonald’s name was added to the logo in 1968.
Apple
There are different stories behind Apple’s logo. The first logo was a reference to the religious story of Adam and Eve, in which the apple represented the fruit of the Tree of Knowledge. One year later, the second logo was designed in 1977 by Steve Jobs and Ronald Wayne, and it described Sir Isaac Newton sitting under an apple tree. This logo didn’t stay long. One year later it was replaced almost immediately by graphic designer Rob Janoff’s “rainbow apple”, a rainbow-colored silhouette(轮廓)of an apple with a bite taken out of it. And then the rainbow-colored apple was replaced by the one-colored logo in 1998. It has not been changed so far.
Mercedes Benz
The Mercedes Benz logo, which was originally created by Gottlieb Daimler in 1909, consists of a simple description of a three-pointed star that represents its rule of the land, the sea and the air. The company was founded by Gottlieb Daimler and Wilhelm Maybach. Mercedes is the name of Maybach’s elder daughter, while Benz came as a result of a combination with Benz, Cie and DMG in 1926.
Adidas
The Adidas logo, which was created by the founder of the company Adi Dassler, represents mountains, pointing towards the challenges that are seen ahead and goals that can be achieved. The logo was used for the first time in 1967.What does the author think of the stories of the great logos?
| A．They are attractive. | B．They are practical |
| C．They are boring. | D．They are out of date |
What does Nike’s logo stand for?
| A．The statue of the Greek goddess. |
| B．The wing of the Greek goddess. |
| C．The goddess of victory. |
| D．The source of inspiration for soldiers. |
We can learn that Apple’s present logo is ______.
| A．Newton’s sitting under an apple tree |
| B．the rainbow-colored bitten apple |
| C．the religious story of Adam and Eve |
| D．a bitten apple with only one color |
______ stands for the rule of the land, the sea and the air.
| A．The Mercedes logo | B．The Adidas logo |
| C．Nike’s logo | D．Apple’s logo |
Which of the following time orders describes the births of the great logos?
| A．McDonald’s – Apple – Nike – Mercedes Benz. |
| B．Nike– Mercedes Benz – McDonald’s – Apple. |
| C．Mercedes Benz –McDonald’s – Nike – Apple. |
| D．Nike– McDonald’s – Apple – Mercedes Benz. |
BEIJING, March, 17th --The Japanese automaker Toyota will recall some 4,400 units of FJ Cruiser cars in China over seat belt flaws, China's consumer quality watchdog said Saturday.
The General Administration of Quality Supervision, Inspection and Quarantine (AQSIQ) said on its website that Toyota China will recall these imported cars produced between December 2007 and March 2013.
Toyota is busy working on the solution to the flaw and will release improvement methods before April 15, according to the administration.
This marks Toyota's second recalling this year after the auto giant announced in January that it would recall 22,869 units of Lexus IS cars in China due to wiper arm problem.
China's private auto ownership reached 93.09 million units by the end of 2012, up 18.3 percent compared with the year before. Along with the fast expanding auto market, Chinese drivers grow more concerned about the quality of their cars.
Also on Saturday, the AQSIQ said in a statement on its website that its research has basically confirmed the German automaker Volkswagen's direct shift gearbox (DSG) transmission has defects which may cause engine power failures and urged Volkswagen to recall defective cars after China Central Television (CCTV) exposed Volkswagen's gearbox defect on Friday.
To better protect the interests of Chinese consumers, the AQSIQ announced late last year that it would formulate a guideline to regulate a recall system for faulty cars.What does underlined the word “recall” in the first paragraph probably mean?
| A．To bring something into one’s mind. |
| B．To ask people to return a product. |
| C．To ask someone to go back |
| D．To remember something from the past. |
According to the passage, Lexus IS cars were found to have .
| A．wiper arm problem | B．seat belt flaws |
| C．engine power failure | D．gearbox defect |
What is the purpose of regulating a recall system for faulty cars?
| A．For a better development of national automobile industry of China. |
| B．To limit the sales of imported cars in China. |
| C．For a better protection of rights and interests of Chinese consumers. |
| D．In order to show the authority and power of AQSIQ. |
What was China’s private auto ownership by the end of 2011?
| A．About 110 million units. | B．About 93 million units. |
| C．About 90 million units. | D．About 79 million units. |
Which of the following statements is probably NOT true according to the news?
| A．Chinese put more and more focus on the quality of their cars. |
| B．Toyota will release its improvements on faulty cars in less than a month. |
| C．It was AQSIQ that first exposed Volkswagen’s DSG defects. |
| D．You may get the information about faulty cars on the website of AQSIQ. |
Your peers are people your age or close to it who have experiences and interests similar to yours. You and your friends make dozens of decisions every day, and you influence each other’s choices and behavior. This is often ________ --- it’s human nature to listen to and learn from other people in your age group.
Sometimes, though, the stresses in your life can actually come from your peers. They may pressure you into doing something you’re uncomfortable with, such as shoplifting, doing drugs or drinking, or taking dangerous risks when driving a car.
The pressure to conform（随潮流） can be powerful and hard to resist. A person might feel pressure to do something just because others are doing it. Peer pressure can influence a person to do something that is relatively harmless--- or something that has more serious consequences.
People may feel pressure to conform, so they fit in or are accepted, or so they don’t feel awkward or uncomfortable. When people are unsure of what to do in a social situation, they naturally look to others for cues（暗示）about what is and isn’t acceptable.
The people who are most easily influenced will follow someone else’s lead first. Then others may go along, too --- so it can be easy to think, “It must be OK. Everyone else is doing it. They must know what they’re doing.” Before you know it, many people are going along with the crowd --- perhaps on something they might not otherwise do.
Responding to peer pressure is part of human nature --- but some people are more likely to give in, and others are better able to resist and stand their ground.
It’s not always easy to resist negative peer pressure. But when you do, it is easy to feel good about it afterwards. And you may even be a positive influence on your peers who feel the same way --- often it just takes one person to speak out or take a different action to change a situation.Which of the following is a kind of peer pressure?
| A．Your teachers give you a lot of homework. |
| B．Your parents expect high scores from you. |
| C．Your classmates persuade you to cut class. |
| D．Your relatives invite you to attend a party. |
Which is most likely to be filled in the blank in Paragraph 1?
| A．negative |
| B．impossible |
| C．positive |
| D．uncertain |
Most people tend to do what others are doing in order to _________.
| A．feel a sense of achievement |
| B．get a feeling of being accepted |
| C．set a good example for others |
| D．stand out in a crowd |
What can we know according to the author?
| A．Giving in to peer pressure is unavoidable. |
| B．Peer pressure usually leads to serious results. |
| C．Going along with the crowd usually means making a right choice. |
| D．Everyone can make a difference by resisting negative peer pressure. |
This passage is mainly about _______.
| A．thoughts on peer pressure |
| B．different types of peer pressure |
| C．ways to deal with peer pressure |
| D．the influence of peer pressure on people |
I’d always dreamed of exploring Africa, ever since I read my first Tarzan（《人猿泰山》）comic as a child. Finally, in 2004, to celebrate my 60th birthday, I went to Tanzania to experience a safari（东非游猎）and climb Mount Kilimanjaro, the highest mountain in Africa. Seated next to me on the flight was Tanzania’s minister of water and wildlife development. We talked for thousands of miles, and he arranged me to visit a school. When I toured the school, I was shocked. The leaky（漏的）roofs turned the dirt floors into mud during the rainy season, and the walls couldn’t keep out the heat, cold or bugs(小昆虫). The school was in need of all material goods, but the kids possessed great human spirit.
It broke my heart that these children had to struggle to survive, so I asked the headmaster what it would cost to feed them. As little as 20 cents per child per day, he told me. Immediately I got home, I founded Kids of Kilimanjaro. Since then we’ve grown to provide hot lunches for nearly 13,000 schoolchildren every day. The free lunch program has eased a major problem the youngsters face.
I know a good education could really make a difference in these children’s lives. My parents always stressed the importance of education. I paid my own way through college in Tokyo by teaching English to students and businesspeople. After attending university I moved to San Francisco, when I was 25 years old. In 1978 I realized my American dream when I founded my own company. My success all started with a good education.
It’s amazing that something as simple as a nutritious lunch can change and enrich so many lives. Giving young people a better, healthier life can inspire them to go all the way through college and lead a movement that transforms their country.Why did the author go to Tanzania to celebrate his 60th birthday?
| A．He was curious about what Africa was like. |
| B．He was concerned about the Africans’ miserable life. |
| C．He wanted to get an idea of the area’s wildlife. |
| D．He hoped to lead a movement that would transform his country. |
After his tour to the school, the author found that the kids there were ________.
| A．in need of help |
| B．not interested in studies |
| C．not used to the rainy season |
| D．in low spirits |
What is the main purpose of Kids of Kilimanjaro?
| A．To make sure the African kids are mentally healthy. |
| B．To spread knowledge among the African kids. |
| C．To build new schools for the African kids. |
| D．To protect the African kids from hunger. |
What is the correct sequence of the following events?
a.“I” founded “my” first company.
b.“I” founded Kids of Kilimanjaro.
c.“I” read “my” first Tarzan comic.
d.“I” moved to San Francisco.
| A．a, c, d, b |
| B．a, d, c, b |
| C．c, a, d, b |
| D．c, d, a, b |
The author believes education is important because __________.
| A．his parents always stressed the importance of education |
| B．a good education contributes to his success |
| C．he paid his own way through college by teaching English |
| D．he’s trying to realize his American dream |