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根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。
Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf.
_ Health foods are packaged in greens, yellows or browns because we think of these healthy colors. Ice cream packers are often blue and expensive goods, like chocolates, are gold or silver.
_ Recently, some kind of pain killer was brought out, but researchers found it didn’t sell well, because the color made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package—because we think of blue as safe, and white as calm.
_ But quite often a bottle doesn’t contain as much as it appears to.It is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging!
The most successful producers know the truth: _ The founder of Pears soup, who for 25 years has used pretty little girls to promote their goods, came to the conclusion: “_

A.It’s not enough to have a good product.
B.Coloring, for example, varies according to what the producers are trying to sell.
C.Any fool can make soup, but it takes a genius to sell it.
D.The colors tricked the customers into shopping.

E. The size of a product can attract a shopper.
F. A good product is an advantage.
G. The colors turned the customers off.

科目 英语   题型 信息匹配   难度 中等
知识点: 信息词选择
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阅读下列应用文及相关信息,并按照要求匹配信息。
A. An introduction to the language of medicine, including medical and anatomical terminology, definitions, the process of word construction, and analysis of terms. The focus is on the use of prefixes, suffixes and combining forms that facilitate the ability to translate medical terms.
B. This course examines Japanese popular culture as a way of understanding the changing character of media, capitalism, fan communities and culture. Topics include comic books, hip-hop and other popular music in Japan, anime and feature films, sports, and online communication.
C. This course introduces basic concepts in Electrical and Computer Engineering, and demonstrates them in the context of real applications. Course topics include transistor, diode and operational amplifier circuits, digital logic gates and power supply operation.
D. An introduction to the complex and contingent relationship between architects and the environments in which they intervene. Using contemporary and historical materials, students will begin to understand how architects establish and position design processes in response to their social, technological, and material situations.
E. This course is an introduction to the history and civilization of Europe and the Mediterranean area in the middle ages. The emphasis is on the dissolution of the classical Greco-Roman world into three kindred civilizations, Byzantium, Islam, and Latin Christendom; the formation of a new civilization in the West; and the beginning of the eventual rise to world predominance of the West.
F. The course provides an opportunity for students to test their interest in the social work profession by introducing them to the wide range of areas in which social workers practice and the skills and knowledge required in each area. Topics cover the history of social welfare.
Pat is an electronic component company’s employee. He was sent to university to learn Electrical and Computer Engineering. His main task is to study the application of electrical components.
Nancy has just been admitted as a professional pharmacist of a university this year. She wanted to select an elective course to learn about medical, anatomical terminology and translating medical terms.
Karen is an exchange scholar from the University of California. She has a keen interest in Asian culture, especially Japanese popular culture. She wanted to study Japanese comics, dance, music, etc. to understand the change of modern Japanese society.
Tommy wanted to be an architect. He would like to take a course to learn about construction methods, site selection, materials, and environmental assessment.
Nora will soon graduate from university. Career option disturbs him for a long time. His tutor suggested that he should select a vocational guiding course to help him determine the future career in the last one semester.

A. Necessity for developing adult education
B. Early days of adult education
C. Ways of receiving adult education
D. Growth of adult education
E. Institutions of adult education
F. Functions of adult education

Voluntary learning in organized courses by mature men and women is called adult education. Such education is offered to make people able to enlarge and interpret their experience as adults. Adults may want to study something which they missed in earlier schooling, get new skills or job training, find out about new technological developments, seek better self—understanding, or develop new talents and skills.
This kind of education may be in the form of self-study with proper guidance through the use of libraries, correspondence courses, or broadcasting. It may also be acquired collectively in schools and colleges, study groups, workshops, clubs, and professional associations.
Modern adult education for large numbers of people started in the 18th and 19th centuries with the rise of the Industrial Revolution. Great economic and social changes were taking place: people were moving from rural areas to cities; new types of work were being created in an expanding factory system. These and other factors produced a need for further education and re-education of adults.
The earliest programs of organized adult education arose in Great Britain in the 1790s, with the founding of an adult school in Nottingham and a mechanics’ institute in Glasgow. The earliest adult education institution in the United States was founded by Benjamin Franklin and some friends in Philadelphia in 1727.
People recognize that continued learning is necessary for most forms of employment today. For example, parts of the adult population in many countries find it necessary to take part in retraining programs at work or even to learn completely new jobs. Adult education programs are springing up constantly to meet these and other needs.

根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。
If you are hungry, what do you do? Have your favorite meal and stay quiet after that? 1But it never lets you know, because you keep it busy thinking about your friends or favorite stars.So it silently serves your needs and never lets itself grow.When mind loses its freedom to grow, creativity gets a full stop.This might be the reason why we all sometimes think "What happens next?", "Why can't I think?"
2Why reading but not watching TV? It is because reading has been the most educative tool used by us right from childhood.Since it develops other aspects of our life, we have to get help from reading.
Once you read a book, you run your eyes through the lines and your mind tries to explain something to you. 3Now this seed is unknowingly used by you to develop new ideas.If it is used many times, the same seed can give you great help to relate a lot of things which you would have never thought of in your wildest dreams!
This is nothing but creativity. 4Within no time you can start talking with your friends in English or any other language and never run out of the right words.
So guys, do give food for your thoughts by reading, reading and more reading. 5Go and get a book!

A.The interesting part of the book is stored in your mind as a seed.
B.Why not do some reading while you are hungry?
C.Just like your stomach, your mind is also hungry.
D.Now what are you waiting for?

E.Hunger of the mind can be actually solved through wide reading.
F.Reading can help you make more friends, too.
G.Also this makes a significant contribution to your vocabulary.

When you make a mistake, big or small, cherish it as the most precious thing in the world. Because in some ways, it is.
60 . Most of us have been taught from a young age that mistakes are bad. And we are reminded that we should try to avoid mistakes. We’ve been scolded when we make mistakes — at home, school and work. Maybe not always, but probably enough times to make feeling bad about mistakes an unconscious reaction.
Yet without mistakes, we could not learn or grow.61 . We don’t really consume information and instantly know it or know how to do it. Instead, we get information about something, from reading or from another person or from observing usually; then we construct a model in our mind, test it out by trying it in the real world, make mistakes, revise the model based on the results of our real-world experimentation and repeat, making mistakes, learning from those mistakes, until we’ve pretty much learned how to do it well.
62 . If you succeed at something, it’s probably something you already knew how to do it. You haven’t really grown much from that success — at most it’s the last step on your journey, not the whole journey. Most of the journey is made up of mistakes. By trial and error, we try out new strategies and make new discoveries, thus leading to higher payoffs. So if you value learning, if you value growing and improving, then you should value mistakes. 63

A.Just think about how we learn.
B.Everyone can make mistakes in their life.
C.Mistakes are how we learn to do something new.
D.It is natural that we are in a bad mood when we make mistakes.

E. Mistakes are amazing things that make a world of brilliance possible.

根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。
In the 60s, people asked about your astrological (about star) sign. In the 90s, they want to know your website. 1Your website is an electronic meeting place for your family, friends and potentially, millions of people around the world. Best of all, you may not have to spend a cent. The web is filled with all kinds of free services and all it takes is some time and creativity.
2Like the table of contents of a book or magazine, the home page is the front door. Your site can have one or more pages, depending on how you design it.
While web pages vary greatly in their design and content, most use a traditional magazine layout(版面设计). At the top of the page is a banner(横幅). Next comes a greeting and a short description of the site. Pictures, text, and links to other websites follow.
3Think about whom the site is for and what you want to say. Next, gather up the material that you want to put on the site.
While there are no rules you have to follow, there are a few things to keep in mind: 4If you are too much at the beginning, you may never get the site off the ground. You can always add to your site.
Less is better. Most people don’t like to read a lot of long text online. 55
Smaller is better. Since it can take a long time to download large image files, keep the file sizes small.
Have the rights. Don’t put any material on your site unless you are sure you can do it legally. Always remember to get the permission from the writer first.
Now it’s time to roll up your sleeves and start building.

A.Start simply.
B.Break it into small pieces.
C.Draw a rough layout on a sheet of paper.
D.Many websites are considered very interesting.

E.Before you start building your site, do some planning.
F.Think of your home page as the starting point of your website.
G.These days, having a web address is almost as important as a street address.

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