C
There is a place where Christmas lives all year long. It is called Bronner’s Christmas Wonderland in Frankenmuth, Michigan. The family-owned business calls itself the world’s largest Christmas store. The late Wally Bronner started the business in 1945.
Wayne Bronner, Wally’s son, is president and CEO of what is now a multi-million dollar corporation. He learned the business from an early age. Some of his best memories are traveling to other countries with his father to find new products for the store.
Bronner’s sells more than fifty thousand holiday products from seventy nations. Half of the products cost less than ten dollars. Wayne Bronner says demand for small objects to hang on Christmas trees has expanded over the years. People spend more time, effort and money into decorating their homes with these ornaments(装饰品), lights and religious scenes. Bronner’s is famous for its nativity scenes which show the birth of Jesus Christ.
Michigan has the nation’s highest unemployment rate. Bronner’s has been affected by the financial crisis, too. But not in reduced sales.
Wayne Bronner said, “Even though people are spending less, we’re having more people visit here. And as a result we’ve actually had a sales increase.” Bronner’s success is also linked to community co-operation and investment. Frankenmuth is a town of five thousand people in eastern Michigan’s farm country. The town was settled by Bavarian Germans in the 1800s. It has kept its traditions alive in buildings and restaurants.
Bavarian cultural themes and Bronner’s huge store bring three million visitors a year. The town is the most popular place for tourists in the state. Bronner’s business is aimed at a single day of the year. But that is not too different from other businesses.
“About half of our business is done in the last quarter of the year, in the last three months. And actually when you compare that with most retailers(零售商), that follows the same pattern.” Wayne Bronner says the family’s long-term planning and willingness to reinvest profits has grown the company into what it is today. Still, it does not hurt to build a business on a holiday which is celebrated worldwide. Currently, about only two percent of sales are overseas. But Wayne Bronner sees room for growth, especially through the Internet.
51. Bronner’s Christmas Wonderland is probably ______.
A. a private business B. a state-run business
C. the world’s largest store D. a nationalized corporation
52. Bronner’s mainly sells ______.
A. festival ornaments made by themselves
B. holiday products imported from foreign countries
C. festival ornaments during the summer and winter holidays
D. holiday products to tourists from foreign countries
53. We can learn from the passage that ________.
A. most of Bronner’s products are expensive
B. people are spending less money on small objects
C. Frankenmuth is a modern town popular with tourists
D. Wally Bronner, founder of Bronner’s, has passed away
54. In what way has the financial crisis affected Bronner’s Christmas Wonderland?
A. Many of its staff have lost their jobs.
B. Only two percent of sales are overseas.
C. The corporation has had an increased sale.
D. People are spending less in Bronner’s.
55. Bronner’s success lies in the following EXCEPT ________.
A. aiming its business at a single day of the year
B. community co-operation and investment
C. the family’s long-term planning
D. the willingness to reinvest profits
Owning a smart phone may not be as smart as you think. They may let you surf the Internet, listen to music and snap photos wherever you are… but they also turn you into a workaholic, it seems.
A study suggests that, by giving you access to emails at all times, the all-singing, all-dancing mobile phone adds as much as two hours to your working day. Researchers found that Britons work an additional 460 hours a year on average as they are able to respond to emails on their mobiles.
The study by technology retailer Pixmania reveals the average UK working day is between 9 and 10 hours, but a further two hours is spent responding to or sending work emails, or making work calls. More than 90 percent of office workers have an email-enabled phone, with a third accessing them more than 20 times a day. Almost one in ten admits spending up to three hours outside their normal working day checking work emails. Some workers confess they are on call almost 24 hours a day, with nine out of ten saying they take work emails and calls outside their normal working hours. The average time for first checking emails is between 6 am and 7 am, with more than a third checking their first email in this period, and a quarter checking them between 11 pm and midnight.
Ghadi Hobeika, marketing director of Pixmania, said, “The ability to access literally millions of apps, keep in contact via social networks and take photos and video as well as text and call has made smart phones invaluable for many people. However, there are drawbacks. Many companies expect their employees to be on call 24 hours a day, seven days a week, and smart phones mean that people literally cannot get away from work. The more constantly in contact we become, the more is expected of us in a work capacity.”What can we conclude from the text?
| A．All that glitters is not gold. |
| B．Every coin has two sides. |
| C．It never rains but pours. |
| D．It’s no good crying over spilt milk. |
The underlined word “accessing” in the third paragraph can be replaced by .
| A．calling | B．reaching |
| C．getting | D．using |
Which of the following is true according to the text?
| A．The average UK working day is between nine and twelve hours. |
| B．Nine-tenths spend over three hours checking work emails. |
| C．One fourth check their first mails between 11 pm and midnight. |
| D．The average time for first checking emails is between 6 am and 8 am. |
What’s the main idea of the text?
| A．Workaholics like smart phones. |
| B．Smart phones bring about extra work. |
| C．Smart phones make our live easier. |
| D．Employers don’t like smart phones. |
When it comes to hard, noisy traveling, we’ve found that sometimes we’d rather read about it than actually go. Here are some bestsellers for armchair travelers.
The Station by Robert Byron. In 1928, the 22-year-old man made a journey to Mount Athos, resulting in one of the best travel books ever written, matched only by Byron’s own, much more famous The Road to Osciana.
In Darkest Africa by Henry Monton Stanley. It’s about his great efforts to save an unlucky German doctor Eduard Schnitzer, who had no desire to be rescued at all.
A Traveler’s Alphabet: Partial Memoirs by Sir Steven Runciman. A to Z and around the world. He provides priceless information of long-gone princesses, priests, and places.
South: A Memoir of the Endurance Voyage by Sir Ernest Shackleton. As the planet started the global war, Shackleton and his brave group of explorers made an unsuccessful but heroic journey to cross Antarctica from 1914 to 1917.
The Michelin Red Guide: France 2005 Reading through this final listing of all the nice hotels and wonderful restaurants in France is better than going there, listening to Chirac talk about the poisonous American culture, and spending the price of this book for a tiny cup of tea and a cookie the size of your thumb.
The Past Is a Foreign Country by David Lowenthal. This great book of an armchair exploration tells us what has happened in the past and shows the relationship between us and the past travelers.The underlined phrase “armchair travelers” in the first paragraph refers to those who___________ .
| A．can only travel with special equipment for the disabled |
| B．find fun teaching others how to travel to other places |
| C．like to write about their strange traveling experiences |
| D．like to read about travels instead of traveling themselves |
Which of the books has a very low price according to the passage?
| A．The Past Is a Foreign Country. |
| B．South: A Memoir to the Endurance Voyage. |
| C．The Michelin Red Guide: France 2005. |
| D．A Traveler’s Alphabet: Partial Memoirs. |
What can we learn from the passage?
| A．The Station is more famous than The Road to Osciana |
| B．Henry Monton Stanley, was saved by a German doctor in Africa. |
| C．It took Shackleton and his men 3 years to cross Antarctica. |
| D．In his book, Lowenthal focuses more on history than the present. |
This passage is written____________ .
| A．to warn readers against traveling |
| B．to sell more books about travels |
| C．as an introduction to famous travelers |
| D．to tell people where to travel |
Everywhere I look outside my home I see people busy on their high-tech devices（装置）, while driving, walking, shopping, even sitting in toilets. When connected electronically, they are away from physical reality.
People have been influenced to become technology addicted. One survey reported that “addicted” was the word most commonly used by people to describe their relationship to iPad and similar devices. One study found that people had a harder time resisting the allure of social media than they did for sleep, cigarettes and alcohol.
The main goal of technology companies is to get people to spend more money and time on their products, not to actually improve our quality of life. They have successfully created a cultural disease. Consumers willingly give up their freedom, money and time to catch up on the latest information, to keep pace with their peers or to appear modern.
I see people trapped in a flu-like relationship with time-sucking technology, where they serve technology more than technology serves them. I call this technology servitude. I am referring to a loss of personal freedom and independence because of uncontrolled consumption of many kinds of devices that eat up time and money.
What is a healthy use of technology devices? That is the vital question. Who is really in charge of my life? That is what people need to ask themselves if we are to have any chance of breaking up false beliefs about their use of technology. When we can live happily without using so much technology for a day or a week, then we can regain control and personal freedom, become the master of technology and discover what there is to enjoy in life free of technology. Mae West is famous for claiming the wisdom that “Too much of a good thing is wonderful.” But it’s time to discover that it does not work for technology.
Richard Fernandez, a former CEO at Google acknowledged that “we can be swept away by our technologies.” To break the grand digital connection people must consider how life long ago could be fantastic without today’s overused technology.The underlined word “allure” in Paragraph 2 probably means ______.
| A．advantage | B．attraction |
| C．adaptation | D．attempt |
From the passage, technology companies aim to ______.
| A．attract people to buy their products |
| B．provide the latest information |
| C．improve people’s quality of life |
| D．deal with cultural diseases |
It can be inferred from this passage that people ______.
| A．consider too much technology wonderful |
| B．have realized the harm of high-tech devices |
| C．can regain freedom without high-tech devices |
| D．may enjoy life better without overused technology |
What’s the author’s attitude towards the overusing of high-tech devices?
| A．Objective | B．Positive |
| C．Disapproving | D．Sympathetic |
Tens of thousands of ancient pictures carved into the rocks at one of France’s most important tourist sites are being gradually destroyed. Scientists and researchers fear that the 36,000 drawings on rocks in Mont Bego in the French Alps are being damaged so rapidly that they will not survive for future generations.
The mountain, believed to have once been a site for prayer, is scattered (散布) with 4,000-year-old drawings cut into bare rock. They include pictures of cows with horns, cultivated fields (耕地) and various gods and goddesses. But as the popularity of the site increases, the pictures are being ruined by thoughtless graffiti (涂鸦).
Jean Clottes is the chairman of the International Committee on Rock Art. He says, “People think that because the pictures have been there so long they will always continue to be there. But if the damage continues at this rate there will be nothing left in 50 years.”
He describes seeing tourists stamping on the drawings, wearing away the rock and definition (清晰) of the artwork as they do so. Some visitors, he says, even cut off parts to take home as souvenirs. “When people think they can’t take a good enough photograph, they rub the drawings to get a clearer picture,” he said. “The drawings are polished by the weather, and if the sun is shining and the visitors can’t see them properly they simply rub them to make them look fresher.” Other researchers describe how people arrive carrying long sticks with sharp ends to scratch (刮) their own drawings, or even their names, in the rocks.
But experts are divided over the best way to preserve the drawings. Henry de Lumley, director of the Museum of Natural History in Paris, believes that the only way to save the site is to turn the whole mountain into a “no-go” area, preventing the public from going there except on guided tours. Otherwise, he says, not only will the site be completely destroyed but important research work will be reduced.
Clottes disagrees, “The measure suggested by Henry de Lumley is the most severe, and while it is the most effective, it is also certain to bring about protests from people who live there,” he said. “The site was classified as a historic monument years ago by the Ministry of Culture, and we must do as much as possible to save what is there.”
David Lavergne, the regional architect, also wants to avoid closing the site. “Henry de Lumley’s idea isn’t ideal,” he said. “Our department feels that the best solution is to let people look at the site, but because the area is very big it is difficult to prevent visitors from damaging it. I would prefer that everyone was able to look at it, but the main problem is money. We do not have the funds to employ the necessary number of guards. We may have to consider charging a fee. It doesn’t seem to be possible to get the government support.”
In Nice, Annie Echassoux, who also worked on researching the site, is alarmed that as the mountain becomes easier to reach — tourists can now avoid the three-and-a-half-hour walk by hiring vehicles — the damage will increase rapidly. She thinks that the only solution is to rope off the area and provide guides. “You can’t say the plan can’t go ahead because there is no money,” she said. “That is not good enough. Money must be provided because the Ministry of Culture has classified this area as a historic site. If we don’t take steps, we will be responsible for losing the drawings for the next generation.”Jean Clottes says that people who visit the mountain____.
| A．do not believe the drawings are old. |
| B．believe they are allowed to paint there |
| C．think the drawings should be left alone |
| D．think the drawings will not disappear |
According to Jean Clottes, some of the visitors to the area have____.
| A．helped to clean the drawings |
| B．taken bits of the rock home |
| C．been unable to take photographs |
| D．misunderstood what the pictures mean |
Henry de Lumley is eager to ____.
| A．set up research projects |
| B．protect public rights |
| C．keep out individual visitors |
| D．ban traffic in the area |
Which word best describes Annie Echassoux’s attitude towards saving the historic site?
| A．Supportive. | B．Disappointed. |
| C．Worried. | D．Hesitant. |
This passage has been written about Mont Bego to ____.
| A．advertise the closing of the site |
| B．warn visitors about the dangers of the site |
| C．encourage scientists to visit the site |
| D．describe fears for the future of the site |
Nobody likes home economics (家政学). But restoring the program could help us in the fight against obesity and chronic (慢性的) diseases today.
The home economics movement was founded on the belief that housework and food preparation were important subjects that should be studied scientifically. The first classes occurred in the agricultural and technical colleges that were built in the 1860s. When most departments of universities rejected women, home economics was a back door into higher education.
Indeed, in the early 20th century, home economics was a serious subject When few people understood germ (微生物) theory and almost no one had heard of vitamins, home economics classes offered vital information about washing hands regularly, eating fruits and vegetables and not feeding coffee to babies.
However, today we remember only the fixed ideas about home economics, forgetting the movement’s most important lessons on healthy eating and cooking. Too many Americans simply don’t know how to cook. Our diets, consisting of highly processed foods made cheaply outside the home, have contributed to many serious health problems. In the last decade, many cities and states have tried to tax junk food heavily or to ban the use of food stamps (食品券) to buy soda. Clearly, many people are doubtful about any governmental steps to promote healthy eating. But what if the government put the tools of obesity prevention in the hands of children themselves by teaching them how to cook?
My first experience with home economics happened two decades ago when I was a seventh grader in a North Carolina public school. A year later, my father’s job took our family to Wales, where I attended a large school for a few months. It was the first time I had ever really cooked anything. I remember that it was fun, and with an instructor standing by, it wasn’t hard. Those lessons stuck with me when I first started cooking for my husband and myself after college and they still do. Teaching cooking in public schools can help solve some problems facing Americans t day. The history of home economics shows it’s possible.Home economics______.
| A．is a subject becoming more and more popular with Americans |
| B．is often used to help fight against obesity and chronic diseases |
| C．once offered women a. special approach to university education |
| D．was first taught in the agricultural and technical colleges in the early 1900s |
The third paragraph mainly tells us______ .
| A．the importance of regular hand washing |
| B．the health benefits of fruits and vegetables |
| C．the contents of home economics classes in the early 20th century |
| D．the significance of teaching home economics in the early 20th century |
In the opinion of the author, how should we fight against childhood obesity?
| A．Children should be taught how to cook. |
| B．A heavy tax should be put on junk food |
| C．Healthy eating should be promoted at school |
| D．Using food stamps to buy soda should be banned |
What does the author imply in the last paragraph?
A. Her family moved frequently in her childhood.
R Cooking classes have a far-reaching influence on her later life.
C. To receive a better education, she went to a large school in Wales.
D. Teaching cooking is the key to solving Americans’ health problems.