.
Anybody running a company knows that a well - planned conference can greatly improve performance of that business．The main reason for this is that it takes your employees away from the daily workplace and offers them somewhere fresh for a short time．However，unless the conference is well thought out it will not have the best results and you will have wasted a great deal of money．Here are some tips for you．
The first step is to find the right place．Can your employees easily reach the conference center? Is it near a railway station? Is it close to a good，fast road? Has it plenty of suitable parking space? If you are going to choose a hotel，then perhaps the hotel has cheaper rates at weekends or，if it is in a popular tourist area，midweek rates may be cheaper．Furthermore, you need to think whether there is a bathroom．After a day’s meeting，maybe your employees would like to have a hot water bath．Or maybe there are other needs to satisfy depending on your employees’ taste.
Another important requirement is food and drink. Breakfast is a time when people can relax before work begins，but you may not want a long break for lunch in the middle of the day．Buffet(自助餐) lunches are very popular for this reason．Then there is dinner，which most employees consider a reward for a day’s hard work!
Whatever your needs are，it is essential（基本的）to think ahead if you want a successful conference．
67. In the text the writer is trying to ________．
A. complain about a conference center
B. describe a good conference center he has been to
C. persuade employers to choose a suitable place for a conference
D. advise employees where to stay for a conference
68. Readers read the text in order to __________．
A. find out about organizing conferences
B. learn how to reward good employees
C. find out about running a business
D. 1earn some details about conference centers
69.What is very important when choosing a conference center?
A. Cheap food and drink. B. Free car parking．
C. Good transport connections. D. Popular tour areas．
70.Which center would the writer recommend to an employer?
| ★STAR★ CONFERENCE CENTRE äClose to airport and golf course. äChoice of conference rooms. äSwimming pool and sauna. ä3 full meals a day included in price. |
WATT CONFERENCE CENTRE )5 Minutes from city center and close to motorway )Full breakfast, light lunches and exciting dinner menus. )Choice of accommodation（住宿） to suit your financial needs. |
A B
| *Topps Conference center ·Enjoy beautiful scenery high up in the hills. ·Continental breakfast served in bedroom if wished. ·Minibus service to nearest town. |
Royal conference Center ]Situated in quiet countryside. ]Free car park available for guests. ]TV and VHS included in your conference costs as well as three buffet style meals a day. |
C D
Joseph Rudyard Kipling, who enjoyed early success with his poems, was born on 30 December 1865 in Bombay, India. Some of Kipling’s earliest and fondest memories are of his and sister Alice’s trips to the fruit market with their woman servant, or walking with his parents alongside the sea at night.
The beautiful days were to end when in 1871 Rudyard and Alice were sent to school in Southsea, England, to live with Captain Holloway and his wife. She ruled the boarding house with punishment and Kipling was often beaten by her and her son. “Then the old Captain died, and I was sorry, for he was the only person in that house as far as I can remember who ever threw me a kind word.” So he wrote in his later books. Kipling soon learned to read and found comfort in literature and poetry.
Freedom from the Holloway household was gained when he spent one month a year in London with his mother’s kind sister Aunt Georgie and her husband, pre-Raphaelite painter Edward Burne Jones and their children. Those months of December were a really paradise to Kipling.
In 1877 Kipling’s mother returned to England and collected him so that he could attend the United Services College in Devon. Now he was able to settle into the life of a student and in his second year started writing his own Schoolboy Lyric poems printed by his parents. In 1878 his father took him to the Paris Exhibition where he was allowed to wander freely and gained much appreciation for French culture which he wrote about in “Souvenirs of France”. Kipling first left his parents in __________.
| A．1865 | B．1871 | C．1877 | D．1878 |
Kipling fell in love with literature and poetry __________.
| A．before the old Holloway died |
| B．when he was a little boy with his parents |
| C．when he attended the United Services College |
| D．when he was in school, living with the Holloways |
From the underlined sentence in paragraph 3 we learn that __________.
| A．he felt free and happy with his aunt’s family |
| B．he felt terrible when he stayed with the old Captain |
| C．the death of the old captain influenced him a lot |
| D．the days at his aunt’s helped him become a successful poet |
When Regina Mary' parents refused to let her get a horse ,the smart 15-year-olddidn’t sit in her room and complain. Instead she turned to a cow called Luna to make her riding dreams come true.
Hours of training ,and tons of treats later, the results are impressive: not only do the two regularly go on long rides through the southern German countryside, they can even do some difficult jumps successfully. Regina joked while sitting on her brown-and-white companion: “It’s unbelievable really , She thinks she’s a horse.”
The pairs unlikely friendship started about two years ago, shortly after Luna was born on the Mayer’s farm. They
started off with walks in the woods. Then Mayer slowly got her cow more adapted to human contact and riding equipment.
About six months later, it was time to see how Luna would respond to a rider on her back in a competition for horses. Mayer sat in the saddle(马鞍),and all went as planned. “She was really well behaved and walked normally, but after a couple of meters, she wanted to get me off her back! You could see that she got a bit peeved.” said Mayer.
Luna and Mayer are now soul mates, spending most afternoons together once the teen—who dreams of becoming a nurse one day—come home from school. The underlined word “peeved” in paragraph 4 probably means ________.
| A．excited | B．sorry | C．angry | D．puzzled |
Regina’s plan is to be ________ in the future.
| A．an animal trainer | B．a horse rider | C．a farmer | D．a nurse |
The passage mainly talks about ________.
| A．a cow performing in a horse competition |
| B．a German girl training a cow successfully |
| C．the way of gaining friendship from a cow |
| D．the efforts of a cow to adapt to riding equipment |
How can you build more word-of-mouth advertising (口碑广告)? In other words, why would your customers want to talk to their friends about their experience of doing business with you?
When you perform your service or deliver your product competently (出色地), you are just doing what the customer expects. In order to increase the number of the customers who want to share their good experience with their friends, you must make your service impressive, going beyond what is expected.
Recently my daughter Dawn and I had lunch with my team members at the Campbell House. The food and service were truly excellent. My daughter asked for her leftovers (剩菜) to be packed. They were returned to her in aluminum foil (铝箔) shaped like a swan(天鹅). Guess what she talked about when she got home? How much more do you think it cost the Campbell House to produce that “Wow!” experience? Answer —not a cent!
Disneyland should be an inspiration to us all in providing a “Wow!” experience. What do people talk to their friends about when they come home? “You should have seen how clean that park was! With all of the people there, it’s unbelievable! There’s not even a gum wrapper on the ground!” Walt Disney understood that cleanliness is marketing.According to the passage, customers would like to share their good experience with their friends if ______.
| A．what they need is provided on time |
| B．the price of the service is low enough |
| C．the service is better than they expected |
| D．the after-sale service is good enough |
How did Dawn feel the moment she saw her packed leftovers?
| A．Disappointed and angry. | B．Excited and crazy. |
| C．Worried and unhappy. | D．Surprised and pleased. |
By saying “Answer — not a cent!” the author seems to believe that ______.
| A．it is always possible to satisfy all of the customers |
| B．sometimes it is easy to provide a good experience |
| C．most customers are easy to do business with |
| D．the service should be as cheap as possible |
If Confucius(孔子）were still alive today and could celebrate his September 28 birthday with a big cake, there would be many candles. He’d need a fan or a strong wind to help him put them out.
While many people in China will remember Confucius on his special day, few people in the United States will give him a passing thought. It’s nothing personal. Most Americans don’t even remember the birthdays of their own national heroes.
But this doesn’t mean that Americans don’t care about Confucius. In many ways he has become a bridge that foreigners must cross if they want to reach a deeper understanding of China.
In the past two decades, the Chinese studies programs have gained huge popularity in Western universities. More recently, the Chinese government has set up Confucius Institutes in more than 80 countries. These schools teach both Chinese language and culture. The main courses of Chinese culture usually include Chinese art, history and philosophy（哲学）. Some social scientists suggest that Westerners should take advantages of the ancient Chinese wisdom to make up for the drawbacks of Westerners philosophy. Students in the United States, at the same time, are racing to learn Chinese. So they will be ready for life in a world where China is an equal power with the United States. Businessmen who hope to make money in China are reading books about Confucius to understand their Chinese customers.
So the old thinker’s ideas are still alive and well.
Today China attracts the West more than ever, and it will need more teachers to introduce Confucius and Chinese culture to the West.
As for the old thinker, he will not soon be forgotten by people in the West, even if his birthday is. The opening paragraph is mainly intended to ________
| A．provide some key facts about Confucius |
| B．attract the readers’ interest in the subject |
| C．show great respect for the ancient thinker |
| D．prove the popularity of modern birthday celebrations |
We can learn from Paragraph 4 that American students______
| A．have a great interest in studying Chinese |
| B．take an active part in Chinese competitions |
| C．try to get high scores in Chinese exams |
| D．fight for a chance to learn Chinese |
What is the best title for the passage?
| A．Forgotten Wisdom in America |
| B．Huge Fans of the Chinese Language |
| C．Chinese Culture for Westerners |
| D．Old Thinker with a Big Future |
The passage is likely to appear in ___________.
| A．a biography(自传) | B．a history paper | C．a newspaper | D．a philosophy textbook |
One of my wonderful memories is about a Christmas gift. Unlike other gifts ,it came without wrap（包装）. On September 11, 1958, mum gave birth to Richard. After she brought him home from hospital, she put him in my lap（大腿）, saying, “I promised you a gift, and here it is .” What an honor! I turned four a month earlier and none of my friends had such a baby doll of their own. I played with it day and night. I sang to it. I told it over and over how much I loved it!
One morning, however, I found its bed empty. My doll was gone! I cried for it. Mum wept and told me that the poor little thing had been sent to a hospital. It had a fever. For several days, I heard mum and dad whispering such words as “hopeless”, “pitiful”，and “dying”, which sounded ominous.
“Christmas was coming, don’t expect any presents this year ”Dad said, pointing at the socks I hung in the living room. I’d never seen him cry before.
The phone rang early on Christmas morning. Dad jumped out of bed to answer it. From my bedroom I heard him say.” What? he’s all right?” he hung up and shouted upstairs. “The hospital said we could bring Richard home! ”
“Thank god!” I heard Mum cry.
From the upstairs window, I watched my parents rush out to the car. I had never seen them so happy. And I was also full of joy. What a wonderful day! My baby doll would be home. I ran downstairs. My socks still hung there flat. But I knew they were not empty: they were filled with love!What happened to the author on September 11, 1958 ?
| A．He got a baby brother. | B．He got a Christmas gift |
| C．He became four years old. | D．He received a doll |
What does the underlined word “ominous” in Paragraph 3 probably mean？
| A．Impossible. | B．Boring | C．Difficult | D．Fearful |
Which word can best describe the feeling of the father when Christmas was coming?
| A．Excitement. | B．Happiness. | C．Sadness. | D．Disappointment. |
What is the passage mainly about ?
| A．A sad Christmas day | B．Life with a lovely baby |
| C．A special Christmas gift. | D．Memories of a happy family |