
China has a growing middle class, a tradition of expecting education and 21 million new babies every year. Selling educatioinal toys should be easy.
While China may be the world’s biggest toy-maker, many of the best are exported. Department stores here do not have enough high quality toys. It is said that the demand for educational toys is low.
A US company, BabyCare, which works basically together with doctors in Beijing hospitals, is trying to change that with a new way to sell toys in China. People who join the company’s "mother club" can get lectures and newsletters on baby and child development at no extra cost if they agree to spend 18 dollars a month on the company’s educational toys and child-care books.
"We want to build a seven year relationship with those people," said Matthew J. Estes, BabyCare’s president. "It starts during pregnancy, when the anxiety and needs are highest." BabyCare works on a one-to-one basis. Doctors, nurses, and teachers paid by BabyCare advise parents, explaining toys that are designed for children at each stage of development to age six.
BabyCare, which plans to have 80 stores in China within six years, opened its first store in China last June in a shopping center in central Beijing and another near Beijing Zoo.
It is a new model for China and develops a market in young children’s education and health that no other companies are in.
64. What do the first two paragraphs mainly tell us?
A. Educational toys and foreign toy markets.
B. Reasons for pushing sales of educational toys in China.
C. Problems with China’s toy market and education.
D. Baby population and various kinds of toys made in China.
65. According to the passage, which of the following is a fact?
A. Club members buying BabyCare products get free child-care advice.
B. Doctors in Beijing help in making BabyCare products.
C. Parents are encouraged to pay $ 18 for club activities.
D. BabyCare trains Chinese doctors at no extra cost.
66. In China BabyCare is developing its business by___________.
A. opening stores in Beijing hospitals
B. establishing children’s education clubs
C. offering 18-month courses on child-care
D. forming close relationships with parents
67. Which of the following would be the most suitable title for the passage?
A. American Company Marketing Model B. Educational Toys in China
C. BabyCare Toys On D. Mother’s Club in China
A study of more than five million books, both fiction and non-fiction, has found a marked decline in the use of emotional words over time.The researchers form the University of Bristol used Google Ngram Viewer, a facility for finding the frequency of terms in scanned books, to search for more than 600 particular words identified as representing anger, dislike, fear, joy, sadness and surprise.
They found that almost all of the categories showed a drop in these “mood words” over time.Only in the category of fear was there an increase in usage.
“It is a steady and continuous decrease,” said Dr Alberto Acerbi.He assumed that the result might be explained by a change in the position occupied by literature, in a crowded media landscape.“One thing could be that in parallel to books the 20th century saw the start of other media.Maybe these media — movies, radio, drama, had more emotional content than books.”
Although both joy and sadness followed the general downwards trend, the research, published in the journal PLOS One, found that they also exhibited another interesting behaviour:the ratio (比率) between the two varied greatly, apparently mirroring historical events.
During the Roaring Twenties the joy-to-sadness ratio reached a peak that would not occur again until before the recent financial crash.But the ratio plunged at the height of the Second World War.Nevertheless, the researchers held a reserved opinion about their claim that their result reflected wider social trends.In the paper, they even argue that the reverse could be true.
“It has been suggested, for example, that it was the suppression (压抑) of desire in ordinary Elizabethan English life that increased demand for writing ‘filled with romance and sex’… perhaps,” they conclude, “songs and books may not reflect the real population any more than catwalk models reflect the average body.”The word "decline" (paragraph 1) is closest in meaning to_________.
| A.increase | B.rise | C.decrease | D.change |
A study of more than five million books indicated a decrease in “mood words” over time except_______.
| A.in the use of the words of historical events |
| B.in the category of fear |
| C.in the category of literature |
| D.in the category of joy |
What’s the main idea of this passage?
| A.A study of emotional words. |
| B.A study about vocabulary in literature. |
| C.Reasons for the use of emotional words decreases in literature. |
| D.A study on increase in the category of fear. |
“Don't worry if you have problems!” It is easy to say until you are in the midst of a really big one.The only people who don't have troubles are gathered in little neighborhoods.Most communities have at least one.We call them cemeteries.If you're breathing, you have difficulties.It's the way of life.And believe it or not, most of your problems may actually be good for you! Let me explain.
Maybe you have heard the Great Barrier Reef, stretching some 1,800 miles from New Guinea to Australia.Tour guides regularly take visitors to view the reef.
On one tour, a traveler asked the guide an interesting question."I notice that the lagoon (泻湖)side of the reef looks pale and lifeless, while the ocean side is vibrant and colorful," the traveler observed.Why is this?
The guide gave an interesting answer, "The coral around the lagoon side is in still water, with no challenge for its survival.It dies early.The coral on the ocean side is constantly being tested by wind, waves and storms.It has to fight for its survival every day.As it is challenged and tested, it changes and adapts.It grows healthy.It grows strong.And it reproduces."
Then he added, “That's the way it is with every living organism.”
That's how it is with people.Challenged and tested, we come alive! Like coral pounded by the sea, we grow.Physical demands can cause us to grow stronger.Mental and emotional stress can produce tough-mindedness and resiliency.Spiritual testing can produce strength of character and faithfulness.So, you have problems? No problem! Just tell yourself, "There I grow again!"
Remember: A smooth sea never made a skilled mariner.Who has no problems according to the passage?
| A.The persons who are very famous. |
| B.The persons who have much money. |
| C.The persons who have been born. |
| D.The persons who are living in the cemeteries. |
In the writer's opinion, ________.
| A.problems bring us much trouble |
| B.problems have two sides, good or bad |
| C.we should try to stay away from any trouble |
| D.the fewer things we do, the less trouble we'll meet |
The reason why lagoon side of the reef has no life is _______.
| A.it hasn't got any sunlight |
| B.it has less energy than others |
| C.it never faces any challenge and tests |
| D.it has no work to do every day |
After reading this passage, we should ________.
| A.regard any problem as challenge |
| B.learn from the lagoon side |
| C.worry your problem |
| D.enter into cemeteries |
Robots that can chat,find misplaced glasses,draw aeroplanes and play with your children are attracting thousands of visitors during an expo in Tokyo as Japan adapts to changes in society.
Robots,such as the sound.sensitive Chapit,answer simple questions and even joke with people to help them fight loneliness and stay alert in old age.
Japan has one of the world’s fastest-ageing societies and the government predicts that by 2050 the proportion of people over 65 will reach 40 percent.”Many older people in Japan live alone and have no one to talk to,”said Kazuya Kitamura representative of the expo organizer.“Communication robots accompany people and don’t mind listening to the same stories over and over again.”
Matsumoto’s“Personal Mobility Robot,”equipped with four cameras and a sensor to recognize the user's centre of gravity, is designed to help elderly move around without pressing buttons.using joysticks(操纵杆)or rotating wheels as in traditional wheelchairs.
The robot can also help find misplaced glasses by identifying them with a sensor.
Other robots,such as the award-winning“DiGRO”can support busy parents who have little time to play with their children.The robot can use the Internet to find a simple image and then draw pictures,keeping children company while parents work.
While Chapit,a relatively simple robot,managed to attract a corporate partner many researchers,such as Kiyoshi Matsumoto,a professor at the University of Tokyo,struggle to attract sponsors for more expensive projects.
“We have developed a robot that can assist many people,but we still haven’t found a sponsor,”said Matsumoto,who added that the cost of the machine,if mass-produced,would be comparable to that of a car.”In the current economic environment there are few companies willing to invest in such a costly project,”he said.It can be inferred from the text that_______.
| A.many children lack love from parents |
| B.robots helpful to the old will be in great demand |
| C.robots are the most useful to children |
| D.robots do better than people in healthcare |
It is difficult to find sponsors for robots because______.
| A.Japan is suffering economy depression |
| B.the robots are of poor design |
| C.the production of robots costs a lot |
| D.the future market is worrying |
What is the author’s attitude towards the robots referred to?
| A.Unsatisfied. | B.Doubtful. |
| C.Favorable. | D.Regretful. |
As I grew older, my dad and I grew further apart. We always had totally different opinions. He thought that college was a waste of time, but for me it was important to finish college. He wanted me to work my way to the top as he had done in his field, but I wanted a different life. There was a time when we did not talk with each other.
A few months ago, I heard that my 84-year-old dad was in poor health. When he called and asked whether I could move from Colorado back to Tennessee to help him, I knew he was seriously ill. I am his only child and so it was time to meet my father's requirement.
Two weeks after moving back,we bought a boat and started fishing again. Fishing was one of the few things that we did while I was young and that we both enjoyed. It is strange but true that as we are fishing we are able to put things that have kept us apart for so many years behind us. We are able to talk about things that we have never talked about before. Fishing has been healing the old wounds that have kept us apart.
It is not important how many fish we catch. It is about enjoying the relationship that we have not had for years. I' m 62 and he is 84. When we are on the lake fishing, it is like enjoying life. It is far better to find a way to put the unhappy past behind. I am so lucky to spend the happy time with my father in his last years. Now my heart is filled with love. A smile always graces my lips.The author and his father became further apart because.
| A.they lived very far from each other |
| B.they seldom went see each other |
| C.they only communicated by phone |
| D.they had different views on things |
Why did the author come back to Tennessee?
| A.Because his father invited him to work there. |
| B.Because he decided to live in a different city. |
| C.Because his father was ill and needed caring. |
| D.Because he regretted being rude to his father. |
For the author, fishing with his old father.
| A.helps cure his father’s disease |
| B.makes him realize the importance of relaxation |
| C.is a good way to get close to nature |
| D.provides a chance for them to communicate |
Which of the following can be the best title for the text?
| A.Fishing Brings Us Together | B.Forgiving Is Difficult |
| C.Memories of Old Days | D.My Beloved Father |
Millions of sports lovers are still thinking about one thing----the Winter Olympics in Sochi Russia. Close to 2900 men and women competed in the 2014 Winter Games about a month ago.
The Olympics brought a lot of attention to Sochi, a city on the Black Sea, which is a popular area for vacation travelers. The area is known for its mild winters.
At least $50 billion was spent on the 2014 Winter Games, making it the costliest Olympics in history. Seven billion dollars was spent on the 2010 Winter Games in Vancouver, Canada. Olympic officials chose Sochi to host the 2014 games almost seven years ago. At that time, Russian President Vladimir Putin said the games would cost about $13 billion. Yet the actual expenses exceeded his estimate. So where did all the money go?
Some observers say the high cost is partly the result of security measures. Brian Jenkins, a terrorism expert from the RAND Corporation, gave the following explanation. There were anywhere between 70,000 and 100, 000 policemen and military troops deployed around the city.
The main threat came from separatist and Islamist groups from the North Caucasus, especially from Chechnya and Dagestan. One group claimed responsibility for two suicide bombings in Volgograd last December. The attacks killed more than 30 people. The city is only about 600 kilometers away from Sochi.
Bruce Hoffman is a terrorism expert from Georgetown University in Washington DC. He says the increased security made Sochi a difficult target for terrorists.
It is thought that the terrorists' intention was to make life difficult for the Russians and to create some sort of incident that would take away the enjoyment.
The last Olympians from around the world on Russian soil were in 1980. That was a year after Soviet troops invaded Afghanistan. More than sixty countries didn’t take part in the Moscow Summer Games to show their anger.According to the passage, why did the Sochi Winter Olympics cost so much?
| A.Because it was held at an area popular for vacation travelers. |
| B.Because the Russian government wanted to make it the best ever held. |
| C.Because security measures at Sochi were stricter than before. |
| D.Because the original plan was made 7 years before. |
It can be known from the passage that Bruce Hoffman was .
| A.a terrorism expert from the USA |
| B.the writer who wrote this article |
| C.an athlete who competed in Sochi |
| D.a terrorism expert from RAND Corporation |
Which of the following is false?
| A.Sochi Olympics cost about 4 times as estimated. |
| B.Next winter Olympics will be held in Vancouver. |
| C.Many countries refused to attend the 1980 Olympics. |
| D.Security is often a problem in international sport games. |
The terrorists might have attacked Sochi Olympics because .
| A.they wanted to make trouble for the Russians |
| B.they thought Russia shouldn't spend so much on sport |
| C.they thought Putin was not a nice president |
| D.they were not interested in winter sports |