The first Starbucks coffee shop opened in 1971 in downtown Seattle, Washington, in the United States. It was a small coffee shop that roasted its own coffee beans. The coffee shop’s business did well, and by 1981 there were three more Starbucks stores in Seattle.
Things really began to change for the company in 1981. That year, Howard Schultz met the three men who ran Starbucks. Schultz worked in New York for a company that made kitchen equipment. He noticed that Starbucks ordered a large number of special coffee makers, and he was curious about the company. Schultz went to Seattle to see what Starbucks did , and he liked what he saw. He wanted to become part of the company. In 1982, the original Starbucks owners hired Schultz as the company’s head of marketing.
In 1983, Schultz traveled to Italy. The unique atmosphere of the espresso(浓咖啡) bars there caught his eye. To Schultz it seemed that Italians spent their daily lives in three places: home, work , and coffee bars . His experience in Italy gave Schultz a new idea for Starbucks back in Seattle.
Schultz created an atmosphere for Starbucks coffee shops that was comfortable and casual, and customers everywhere seemed to like it. Between 1987 and 1992, Starbucks opened 150 new stores---and that was only the beginning. As a matter of fact, by the year 2000, three new Starbucks stores opened somewhere around the world every day!
Today, Starbucks has thousands of stores, including stores in twenty-six countries. One thing that helps make Starbucks succeed in cities outside the United Stateds is the way Starbucks works with local stores and restaurants. By working together with a store already in the city, Starbucks gains an understanding of customers in the city. This understanding helps Starbucks open stores in the right locations for their customers.What is the main topic of the reading?
| A.how Starbucks has grown | B.Starbucks’ customers |
| C.what Starbucks makes | D.how Starbucks makes its coffee |
Which is true about Starbucks’ first ten years of business?
| A.It grew very quickly | B.It was run by Howard Schultz |
| C.It was a small company | D.It made special coffee makers |
Who is Howard Schultz?
| A.a coffee seller from New York | B.the man who changed the company |
| C.an Italian coffee maker | D.one of the original owners of the company |
About how many new Starbucks opened in 1999?
| A.3 | B.150 | C.300 | D.more than 1000 |
What helps Starbucks succeed in places outside the United States?
| A.opening restaurants in just a few locations each year. |
| B.only selling locally produced coffee beans |
| C.working with other major coffee-making companies |
| D.learning about local customers. |
When you don’t have anything planned for the day or it’s rainy outside and your children are stuck in the house, why not sit around and tell them riddles? Telling riddles will make your family laugh and sometimes even scratch their heads, trying to figure out what the answer is.
Riddles have been a pastime for centuries. Not only have riddles been something for passing the time, but they have also been used to pass on secret information during the Second World War. Even the ancient Greeks used riddles. They would tell riddles at parties and whoever was the first to get them right would receive prize.
Most riddles use words that have double meanings or share the same sound like “hear” and “here”. So in order to get the riddle, you will have to do some creative thinking and think of all the possibilities of different words. The difficulty of figuring out the riddle is based on the riddle itself. The riddle has to provide you with enough clues to come to the right answer, but that doesn’t mean that the clues have to be easy.
If you are looking to tell riddles but don’t know any, you can look online and you will find a large number of sites that will have hundreds of different riddles to choose from. If you would like to look somewhere else then you could look at your local bookstore, where you will be able to find many different books with thousands of riddles to choose from. You can even find websites and books that will tell you how to write your own riddles.
After you have found some resources that have different riddles, you will need to read through them to find the right ones for you and your family: You will also need to make sure that your kids will have a chance to figure out the answers. So take your time and choose the right family riddles to tell.What is the author’s main purpose in writing the text?
| A.To recommend an interesting family activity. |
| B.To stress the importance of family activities. |
| C.To encourage children to read more books. |
| D.To introduce the history of riddles. |
From the text we know that riddles _______.
| A.do not have enough clues | B.have a very long history |
| C.were used in World War One | D.were first used in ancient Rome |
In Paragraph 3, the author mainly ________.
| A.discusses how riddles are created |
| B.explains why fiddles are interesting |
| C.tells people how to solve riddles |
| D.shows the benefits of telling riddles |
To collect riddles, the author suggests ________.
| A.one way | B.two ways | C.three ways | D.four ways |
It can be hard to meet people from another culture. From the beginning, people may send the wrong signal(信号). Or they may pay no attention to signals from another person who is trying to develop a relationship.
Different cultures emphasize (强调)the importance of relationship building to a greater or lesser degree. For example, business in some countries is not possible until there is a relationship of trust. Even with people at work, it is necessary to spend a lot of time in “small talk”, usually over a glass of tea, before they do any job. In many European countries--like the UK or France—people find it easier to build up a lasting working relationship at restaurants or cafes rather than at the office.
Talk and silence may also be different in some cultures. I once made a speech in Thailand. I had expected my speech to be a success and start a lively discussion; instead there was an uncomfortable silence. The people present just stared at me and smiled. After getting to know their ways better, I realized that they thought I was talking too much. In my own culture, we express meaning mainly through words, but people there sometimes feel too many words are unnecessary.
Even within Northern Europe, cultural differences can cause serious problems. Certainly, English and German cultures share similar values; however, Germans prefer to get down to business more quickly. We think that they are rude. In fact, this is just because one culture starts discussions and makes decisions more quickly.
People from different parts of the world have different values, and sometimes these values are quite against each other. However, if we can understand them better, a multicultural environment(多元文化环境)will offer a wonderful chance for us to learn from each other.In some countries, eating together at restaurants may make it easier for people to ________.
| A.keep each other company | B.share the same Culture |
| C.get to know each other | D.develop closer relations |
The author mentions his experience in Thailand to show that _________.
| A.even talk and silence can be culturally different |
| B.too many words are of no use |
| C.people from Thailand are quiet and shy by nature |
| D.the English prefer to make long speeches |
According to the text, how can people from different cultures understand each other better?
| A.By sharing different ways of life. |
| B.By recognizing different values. |
| C.By accepting different habits. |
| D.By speaking each other’s languages. |
What would be the best title for the text?
| A.Multicultural Environment. | B.How to Understand Each Other. |
| C.Cross-Cultural Differences. | D.How to Build Up a Relationship. |
Do you long for lasting camp memories? Sure we can guarantee it.
Shadow Ridge Summer Camps offer so many exciting things for campers to do. Unlike other camp programs that include horses as a small part of their program, at Shadow Ridge horses ARE the program ! We are 100% horse from stable(马厩)management, nature walks, and track rides to bedroom furnishings.
Horses help us achieve many of our aims. Girls can learn to develop responsibility, self-confidence and personal connections in their lives while having fun. Using horses as a wonderful tool for education, our camps offer an interesting place for growth and learning:
Imagine each girl having her very own horse to spend time with and a best friend to love and take care of. Each camper is responsible for a horse for the week. Our riding program provides a lot of riding and lesson time. Campers will learn how to take care of the horse and the tack(马具), as well as how to ride. Days are filled with horse-related activities to strengthen the connection between each girl and horse, as the girls learn to work safely around the horses.
At Shadow Ridge we try to create a loving, caring family atmosphere for our campers. We have “The Bunkhouse”(4 girls), the “Wranglers Roost”(4 girls), and “The Hideout”(2 girls)in our comfortable 177-year-old farm house. All meals are home cooked, offering delicious and healthy food for the hungry rider.
Our excellent activities create personalized memories of your child’s vacation. Each child will receive a camp T-shirt and a photo album (usually 300-500 pictures) of their stay at camp.
Our camps are offered during June, July and August 2013, for small groups of girls aged13-16 years, not only from Canada but also other parts of the world.
We will send you full program descriptions at your request.What is the main purpose of the passage?
| A.To attract people to the camps. |
| B.To talk about camping experiences. |
| C.To describe the programs of the camps. |
| D.To explain the aims of the camps. |
What do we know about the camp programs at Shadow Ridge?
| A.Campers are required to wear camp T-shirts. |
| B.Horses play a central role in the activities. |
| C.Campers learn to cook food for themselves. |
| D.Horse lessons are offered all the year round. |
The programs at Shadow Ridge mainly aim to help people ________.
| A.understand horses better | B.enjoy a family atmosphere |
| C.have fun above other things | D.achieve an educational purpose |
The passage is written mainly for ________.
| A.horse riders | B.teenage girls |
| C.Canadian parents | D.international travelers |
Without proper planning, tourism can cause problems. For example, too many tourists can crowd public places that are also enjoyed by the inhabitants居民of a country. If tourists create too much traffic, the inhabitants become annoyed and unhappy. They begin to dislike tourists and to treat them impolitely. They forget how much tourism can help the country’s economy. It is important to think about the people of a destination country and how tourism affects them. Tourism should help a country keep the customs and beauty that attract tourists. Tourism should also advance the well-being (health and happiness) of local inhabitants.
Too much tourism can be a problem. If tourism grows too quickly people must leave other jobs to work in the tourism industry. This means that other parts of the country’s economy can suffer.
On the other hand, if there is not enough tourism, people can lose jobs. Businesses can also lose money. It costs a great deal of money to build large hotels, airports, air terminals航空集散站, first-class roads and other support facilities needed by tourist attractions. For example, a major international-class tourism hotel can cost as much as 50 thousand dollars per room to build. If this room is not used most of the time, the owners of the hotel will lose money.
Building a hotel is just a beginning. There must be many support facilities设施as well, including roads to get to the hotel, electricity, sewers下水道to handle waste, and water. All of these support facilities cost money. If they are not used because there are not enough tourists, jobs and money are lost. Which of the following has most probably been discussed in the paragraph that goes before the passage?
| A.It is extremely important to develop tourism. |
| B.Building roads and hotels is essential. |
| C.Support facilities are highly necessary. |
| D.Planning is of great importance to tourism. |
Too much tourism can cause all these problems EXCEPT
| A.a bad impact on other industries |
| B.a change of tourists’ customs |
| C.over crowded of places of interest |
| D.pressure on traffic |
Not enough tourism can lead to
| A.an increase of unemployment |
| B.a decrease in tourist attractions |
| C.the higher cost of support facilities |
| D.a rise in price and a fall in pay |
It is good for local people to be well aware that tourism will
| A.use up large amount of water |
| B.weaken their economy |
| C.help establish their traditions |
| D.help improve their life |
To master a language one must be able to speak and understand the spoken language as well as to read and write.Lenin and his wife Krupskaya translated a long English book into Russian.But when they went to England in 1980, English people couldn’t understand what was said to them.These days more foreigners are coming to China and more and more Chinese are going out to foreign countries to work or study.So the spoken language is becoming more and more important.Speaking, of course, can’t go without listening.If you want to pronounce a word correctly, first you must hear it correctly.The sounds of the Chinese and English language are not exactly the same.If you don’t listen carefully, you’ll find it difficult or even impossible to understand the native speakers.
Well, what about writing? Like speaking, it’s to exchange ideas.People generally use shorter words and shorter sentences in their writing.The important thing is to make your idea in your head and then to write it in clear lively language
Chinese students read far too slowly.If you read fast, you understand better.If you read too slowly, by the time you have reached the end of a page you have forgotten what the beginning is about.When you meet with new words, don’t look them up in the dictionary.Guess the meaning from the context.You may not guess quite correctly the first time, but as new words come up again and again in different contexts, their meaning will become clearer and clearer.If you look up every word, you’ll never finish a book.
Students of a foreign language need a particular knowledge, the knowledge of the life, history and geography of the people whose language they’re studying.They should study these subjects in the foreign language, not only in translation.In this way one can kill two birds with one stone: learn a foreign language and get some knowledge of the foreign country at the same time.How many points are there in the passage?
| A.Two | B.Three | C.Four | D.Five |
In his first point the writer told us
| A.how to speak English |
| B.how to read and write |
| C.why spoken English is important |
| D.why English people couldn’t understand Lenin |
In his last point the writer advised us
| A.to kill two birds with one stone |
| B.to learn two languages at a time |
| C.to study all the subjects in a foreign language |
| D.to get some knowledge of the foreign country whose language you are studying. |
“To kill two birds with one stone” means
| A.to get some particular knowledge |
| B.to get more than what one pays |
| C.the stone is too big |
| D.the birds are blind enough |