At 20 year of age F.W. Woolworth found work in exchange for room and board at a local dry goods store , and after his employers held a successful clearance sale he saw the possibilities of a discount store. His key improvements were having the goods on open display instead of behind the counter , and having prices plainly marked instead of bargaining.
With borrowed funds he opened his first F.W. Woolworth store in the suburb of Utica, New York in 1879, but the store closed the following year . Deciding that his problem had been a poor location. He opened a new store in downtown Lancaster, Pennsylyania in 1881. Within months he was opening multiple stores in business partnerships with local retailers,and within a few years Woolworth was a millionaire. In 1909 he opened his first store in England, and in 1913 the company opened its new headquarters in New York’s Woolworth Building—then the tallest building in the world.
Woolworth had a deep fear of dentists , allowing his teeth to rot ,and died of a dental(牙齿)lunch counters in many stores , Woolworth was America’s largest restaurant chain through the 1940s. The company peaked as the world’s largest department store chain in the late 1970s, with more than 4 . 000 stores. By the late 1990s business was sputtering (喷溅), and the company closed all of its American department stores,renamed itself Venator, and sold the Woolworth Building . In 2003 Venator renamed itself after the company’s most successful division, Foot Locker, Inc . Under separate ownership , Woolworth stores are still operated in Austria , Germany , Mexico, South Africa , and the United Kingdom.The first F. W. Woolworth store failed mainly because .
A.it was located too far away from the city center |
B.it was a new brand for customers |
C.its goods are much too expensive |
D.it was inconvenient for customers to choose goods |
A clearance sale offers customers a good chance .
A.to make a purchase on cash |
B.to buy something in a very low price |
C.to bargain with the sellers |
D.to pick up what you like for free |
Which is the right order of events that happened in this passage?
a.Woolworth became a millionaire
b.first F. W. Woolworth store opened
c.F.W. Woolworth found work at a local dry goods store
d.The company peaked as the world’s largest department store chain
e.Woolworth died of a dental infection
A.d-b-c-e-a | B.a-c-b-d-e | C.c-b-a-e-d | D.a-d-e-c-b |
We know from this passage that .
A.Woolworth built the tallest building in the world in 1913. |
B.the number of Woolworth reached its peak before the death of F.W. Woolworth |
C.offering free lunch is one of the characters of Woolworth store store chain |
D.Woolworth had no chain stores in America for about 20 years |
.F.W.Woolworth’s success mainly owes to .
A.his hard working and diligent efforts |
B.his gifted talent in selling |
C.his new market concept and sales model |
D.his rich experience in the dry goods store |
第三部分阅读理解(共10题,满分20分)
It was a winter morning, just a couple of weeks before Christmas 2005. While most people were warming up their cars, Trevor, my husband, had to get up early to ride his bike four kilometers away from home to work. On arrival, he parked his bike outside the back door as he usually does. After putting in 10 hours of labor, he returned to find his bike gone.
The bike, a black Kona 18 speed, was our only transport. Trevor used it to get to work, putting in 60-hour weeks to support his young family. And the bike was also used to get groceries (食品杂货), saving us from having to walk along long distances from where we live.
I was so sad that someone would steal our bike that I wrote to the newspaper and told them our story. Shortly after that, several people in our area offered to help. One wonderful stranger even bought a bike, then called my husband to pick it up. Once again my husband had a way to get to and from his job. It really is an honor that a complete stranger would go out of their way for someone they have never met before.
People say that a smile can be passed from one person to another, but acts of kindness from strangers are even more so. This experience has had a spreading effect in our lives because it strengthened our faith in humanity (人性) as a whole. And it has influenced us to be more mindful of ways we, too, can share with others. No matter how big or how small, an act of kindness shows that someone cares. And the results can be everlasting.
50. Why was the bike so important to the couple?
A. They used it for work and daily life. B. It was their only possession (财产)。
C. It was a nice Kona 18 speed. D. The man’s job was bike racing.
51. We can infer from the passage that __________.
A. the couple worked 60 hours a week. B. people were busy before Christmas
C. the stranger brought over the bike D. life was hard for the young family
52. How did people get to know the couple’s problem?
A. From a stranger. B. From a newspaper.
C. From TV news D. From radio broadcasts.
53. What do the couple learn from their experience?
A. Strangers are usually of little help. B. One should take care of their bike.
C. News reports make people famous. D. An act of kindness can mean a lot.
54. From this story, we can see humanity is __________.
selfish. B. commercial C. kind D. cold-hearted
When I was seven my father gave me a Timex, my first watch. I loved it, wore it for years, and haven’t had another one since it stopped ticking a decade ago. Why? Because I don’t need one. I have a mobile phone and I’m always near someone with an iPod or something like that. All these devices (装置) tell the time ―which is why, if you look around, you’ll see lots off empty wrists; sales of watches to young adults have been going down since 2007.
But while the wise have realized that they don’t need them, others ―apparently including some distinguished men of our time ―are spending total fortunes on them. Brands such as Rolex, Patek Philippe and Breitling command shocking prices, up to £250,000 for a piece.
This is ridiculous. Expensive cars go faster than cheap cars. Expensive clothes hang better than cheap clothes. But these days all watches tell the time as well as all other watches. Expensive watches come with extra functions ―but who needs them? How often do you dive to 300 metres into the sea or need to find your direction in the area around the South Pole? So why pay that much of five years’ school fees for watches that allow you to do these things?
If justice were done, the Swiss watch industry should have closed down when the Japanese discovered how to make accurate watches for a five –pound note. Instead the Swiss reinvented the watch, with the aid of millions of pounds’ worth of advertising, as a message about the man wearing it. Rolexes are for those who spend their weekends climbing icy mountains; a Patek Philippe is for one from a rich or noble family; a Breitling suggests you like to pilot planes across the world.
Watches are now classified as “investments” (投资). A1994 Patek Philipe recently sold for nearly £350,000 while 1960s Rolexes have gone from£15,000 to £30,000 plus in a year. But a watch is not an investment. It’s a toy for self-satisfaction, a matter of fashion. Prices may keep going up ―they’ve been rising for 15 years. But when fashion moves on, the owner of that £350,000 beauty will suddenly find his pride and joy is no more a good investment than my childhood Timex.
43.The sales of watches to young people have fallen because they ______
A. have other devices to tell the time B. think watches too expensive
C. prefer to wear an iPod D. have no sense of time
44. It seems ridiculous to the writer that ______.
A. people dive 300 metres into the sea
B. expensive clothes sell better than cheap ones
C. cheap cars don’t run as fast as expensive ones
D. expensive watches with unnecessary functions still sell
45. What can be learnt about Swiss watch industry from the passage?
A. It targets rich people as its potential customers.
B. It’s hard for the industry to beat its competitors.
C. It wastes a huge amount of money in advertising.
D. It’s easy for the industry to reinvent cheap watches.
46. which would be the best title for the passage?
A. Timex or Rolex? B. My Childhood Timex
C. Watches? Not for Me! D. Watches ―a Valuable Collection
Though your parents probably meant to have your name last a lifetime, remember that when they picked it they’d hardly met you, and the hopes and dreams they cared for when they chose it may not match yours. If your name no longer seems to fit you, don’t lose heart. Film stars change their names, and with some determination, you can, too.
If you wish to pick up a new name, you don’t need to make the change official. Under common law, all that is necessary is to start using the name of your choice. Remember, though, that you must use it everywhere—even with your mother—for it to become your legal name.
Getting friends and fellow workers to call you Leach instead of Lola may be harder than any paperwork involved, but you’ll probably meet official resistance, too. Be sure that no law prevents you from using the name you have chosen, unless you use it for the purpose of cheating. If the gas company tells you that you cannot get your bill under a new name, they are wrong. You don’t have to show them any sort of court document. You have a right to be called by whatever name you choose.
By this time, you’ve probably realized that changing your name is more difficult than replacing your furniture or changing your hair color, though the effect can be unusually encouraging. Don’t care too much if you have to keep reminding others of your change of a new name—keep on, and your friends and lover will accept your new name. Good luck!
51. You may wish to change your name because _____.
you are required to do so
you don’t mean to have your name last a lifetime
you like to follow what film stars often do
you may not like your parents’ choice
52. If you wish to start using the name of your own choice, you _____.
must get friends to call your new name
don’t have to get permission from anybody
must use it with your mother first
need to be approved by the court
53. No law keeps you from using whatever name you have chosen, if only ____.
you pick up a new name not for the purpose of wrong-doing
you can get your fellow workers to call you the new name
the gas company agrees to get your bill under your new name
some sort of court document is given to you
54. You may realize that changing your name ____.
usually has good effect
is actually asking for trouble
is not as easy as rearranging your room
means you have to go through some trouble
55. The purpose of the writer in writing this passage is to _____.
show you the need of changing your name
encourage you if you want to change your name
tell you how easy it is to change one’s name
list all the difficulties in changing one’s name
Do you forget to turn off the lights and heaters when you go out of a room? In 2040 it will not matter. They will turn themselves off—and on again when you return. You will choose the temperature for each room, the lighting and the humidity. A sensor will find the presence of a human (and, with luck, ignore the dog!) and turn the systems on, and when the humans leave it will turn them off again.
The sensors will work through the central home computer, and they will do much more than just turn the fires and lights on and off for you. They will find faulty electrical appliances, plugs or switches, separate them so that they cannot harm anyone, and then warn you that they need repair. They will detect(发现) fire and if you are out of the house, the computer will call the fire brigade. It will not be too difficult because the locks on the outside doors will be electronic. You will open them using your personal card—the one you use for shopping—maybe using a number known only to you.
It will be impossible to lose the key, and a housebreaker will have to tamper(拨弄) with the lock or with a window. It is not very difficult to make such tampering send a signal to the computer.
The computer will be more than a fireman-policeman-servant. It will be an entertainer, and most of your entertainment will come right into your home. It does now, of course, but by 2040 “entertainment” will mean much more. For one thing, you will be able to take part actively, rather than just watching.
46. The author intends to tell us that _____.
A. in 2040 we will live without lights and heaters
B. in 2040 we will use much more lights and heaters
C. in 2040 there will be no switches of lights and heaters
D. in 2040 lights and heaters will be on and off automatically
47. Which of the following statements is NOT true?
The sensor is multi-functional.
Without a computer, the sensor cannot do much.
The sensor will detect fire and make an emergency call.
You can be taken for a housebreaker if you tamper with the lock or with a window.
48. According to the author, in 2040, new technology _____.
A. will free us from the keys we use today
B. will turn everything into sensors
C. will make the locks out of date
D. will get rid of all crimes
49. Thanks to computers, in 2040 people _____.
A. will have no entertainment outside
B. will replace TV with computers
C. will be controlled by computers
D. will have more fun at home
50. The best title for the passage might be _____.
A. Sensors and Computers
B. Life at Home in the Year 2040
C. The Development of Science and Technology
D. Lights and Heaters in the Year 2040
第三部分:阅读理解(共15小题;每小题2分,满分30分)
阅读下列短文,从每题所给的A、B、C、D四个选项中,选出最佳选项,并在答题卡上将该项涂黑。
One of today’s hottest topics among women (and to an extent among men too now) is anti aging and how to reverse the signs of age. The beauty industry has responded to this by offering a wide collection of anti aging creams and other anti aging products aimed at all pocketbooks, ranging from economical to highly priced.
And the question is “do any of these often much-vaunted(被过度吹嘘的) anti aging creams actually work?” And if they do, how precisely do they perform their miracles?
Well, the appropriate response to that is that they do work—after a fashion. There certainly are anti aging creams available for a relatively modest price that will reduce the appearance of wrinkles in a comparatively short period of regular application. But this really is the limit of their powers: they won’t actually undo skin damage or eradicate(根除) all signs of age; they will simply modify them, some more effectively than others.
The way they work is like so: they remove upper layers of dead skin cells and make deeper layers absorb water, serving to plump them up and make them look fuller and healthier. But since such anti aging creams only go skin deep, as it were, skin damage will reappear once you stop using the anti aging wrinkle(皱纹) cream.
This means fairly heavy regular use, which might be costly depending on your choice of product. However, if you can afford it or think it’s worth the cost, it won’t be such an issue. After all, what woman wants to look older than her years when looking good is so tied up with many women's self-esteem(自尊) and sense of identity.
A compromise(折中) solution for those on a tighter budget is to use the cheaper creams. In addition, it’s always wise to be a little experimental to make sure you end up with the one that suits your skin best.
So, to sum up: an anti wrinkle face cream will work within limits, depending on your objective.
41. This passage mainly tells us something about _____.
A. anti aging creams B. anti aging foods
C. anti wrinkle face D. anti wrinkle skin
42. According to the author, we can infer _____.
A. anti aging creams must reverse the signs of age
B. skin damage must not reappear after using creams
C. anti aging creams should be properly used
D. skin damage will disappear forever after using creams
43. The benefits from anti aging creams are the following except that _____.
A. they remove upper layers of dead skin cells
B. they make deeper layers absorb water
C. they make layers look fuller and healthier
D. they make wrinkle faces rough
44. The meaning of the underlined phrase “on a tighter budget” is _____.
A. having a larger amount of money
B. having a smaller amount of money
C. having no money at all
D. having a lot of money
45. Fairly heavy regular use will make you _____.
A. spend much money on your choice of product
B. easily afford your choice of product
C. think your choice of product wrong
D. believe your choice of product right